President and CEO (GISTICS Inc.)
Executives worldwide recognize Michael as a dynamic lecturer and international authority on global multichannel brands, marketing operations management, and digital asset management. He leads a think tank that facilitates new market creation for enterprise and consumer technologies, harnessing social networks of emerging markets.
Michael has delivered more than 350 keynotes, presentations, executive seminars, workshops, and Web-based Webinars around the world, authored the book, Firebrands: Building Brand Loyalty in the Internet Age (now available in 13 languages).
Michael Moon also co-chairs the prestigious international conferences on Marketing Operations Management (http://www.MOMsymposium.com) and Digital Asset Management (http://www.DAMusers.com), and serves as the Editor in Chief of the Journal of Digital Asset Management (http://www.palgrave-journals.com/dam/index.html | http://www.palgrave-journals.com/dam/journal/v4/n1/index.html) and Blogger in Chief if What’s Your Google Strategy (http://www.whatsyourgooglestrategy.com/)
Michael and his team advise international-brand corporations on multichannel strategies for brand management and digital asset management, including Amway, Boeing, Disney, Ericsson, Frank Russell Company, Gap, General Motors, FCB, Hallmark, Hasbro, IBM, Leo Burnett, Nokia, Philips, SanomaWSOY, SAP, TeliaSonera, Thomson Corporation, Time, VF Corp, and Warner Bros