Search ROI Workshop
Search is a key enabler of information and knowledge sharing in organizations, and the demand for unified, simple access to masses of structured and unstructured data has never been higher on knowledge worker wish lists. As many of the benefits of improved search may seem subjective and unquantifiable, it is extremely important to make a compelling Return on Investment (“ROI”) case to your finance department. The Earley & Associates Search ROI Workshop is designed to walk you through making the business case for investment, and gives you the approach, tools and techniques to estimate ROI for improved search.
Making the Business Case for Improved Search
Improving business performance requires investment in people, work processes or technologies. To be considered strategic, proposals must be shown to lower costs, avoid unnecessary cost or rework, increase client satisfaction, or enable greater sales or profits. If you are recommending an investment decision on new or improved search, this workshop will help you demonstrate a rigorous business case that will meet one or more of these strategic goals.
What is a Reasonable ROI for a Search Project?
In today’s economic climate, information professionals can find it challenging to make the business case for investment in new or improved search capabilities. Now more than ever, it's important to be well prepared to make the case:
- Which business processes will be supported by better search?
- What are the indirect costs of implementing a new search engine?
- How can search benefits be stated in terms compatible with the way your company measures business results?
- How can more effective search impact your company’s performance metrics?
- How can alternatives be fairly judged using relative costs and benefits?
- What baselines can be established to measure actual vs. predicted benefits?
The Search ROI Workshop is designed to help you formulate answers to questions like these, and confidently articulate the benefits, costs and financial impact.
Aligning Search Investment with Company Strategy
Drawing on Earley & Associates ROI tools and extensive expertise in successful search implementations, the Search ROI Workshop occurs over a five day period. We work with you to develop a business case for enterprise search that you can confidently recommend to executive management and the finance department.
Expert Search ROI Advice in a Collaborative Setting
From smaller content tagging and taxonomy design projects to full-scale enterprise search implementations, Earley & Associates will help you to identify business objectives and financial performance criteria, list all elements of the solution, develop quantifiable benefits and establish financial impact projections. And we'll help you to assemble the business case and ROI package, coaching you through creation of the internal “sales plan” for your particular investment scenario.