Taxonomy Assessment
Earley & Associates Taxonomy Assessment provides a comprehensive method to gauge the health and effectiveness of your taxonomy. Our Taxonomy Assessment provides you with the complete picture, including taxonomy structure and labeling best practices, SEO analysis, and comparison of your taxonomy to industry leaders in your competitor landscape.
Is Your Taxonomy Doing All It Can For Your Business?
Improving taxonomy navigation improves user satisfaction, resulting in revenue gains, less time wasted looking for information, better information re-use, more repeat visits. A periodic Taxonomy Assessment from Earley & Associates is simply the most comprehensive choice for indentifying and fixing taxonomy issues on your website or portal.
Self-Assessment Can Be Difficult for Your Bottom Line
Taxonomies are the main interaction customers have with your site and are a key element of good design and findability. How do you know if your site navigation is intuitive and meeting user needs? Periodic Taxonomy Assessments are critical for fixing common problems such as:
- site abandonment
- too few repeat visits
- low sales
- low customer satisfaction
It is less costly to do periodic evaluations and maintain your taxonomy regularly than to wait for it to be out of control and need a major overhaul. But being objective about your own taxonomy can be difficult, as stakeholders often have goals and perspectives that differ or conflict with best practices.
Measuring Up For Competitive Advantage
Earley & Associates can help you gauge how your taxonomy measures up to best practices and industry trends. We objectively evaluate your taxonomy across multiple criteria, including structure and labeling. We also show you how your taxonomy compares to key competitors’ and give you advice on which trends to follow and which to avoid, providing you with:
- A complete picture of your taxonomy’s health
- Actionable recommendations for improving your taxonomy
- Up-to-the-minute terminology to use in site labels
- An understanding of how taxonomy can help your search engine rankings
- Guidelines and rules that can be used in ongoing taxonomy management
Best Practices Assessment Example
Actionable recommendations for improving taxonomy
Earley & Associates Taxonomy Assessment provides a comprehensive method to gauge the health and effectiveness of your taxonomy. Our Taxonomy Assessment provides you with the complete picture, including taxonomy structure and labeling best practices, SEO analysis, and comparison of your taxonomy to industry leaders in your competitor landscape.
A periodic Taxonomy Assessment from Earley & Associates is simply the most comprehensive choice for indentifying and fixing taxonomy issues on your website or portal.