Master Data Management

July 21, 2011

Taxonomy and metadata management are critical to ensuring enterprise data quality.  Robust data quality is a prerequisite for creating trusted and optimized data applications, both for internal tasks (such as business intelligence) and customer-facing applications (such as e-commerce websites).  In this session, we look at approaches for cleansing, harmonizing and creating data structures for data that is below required quality thresholds.  This webinar uses as an example product data quality, but has broad applicability to master data management (MDM) in general.

Seth Earley provides an industry perspective focusing on the business need for taxonomy and metadata management to MDM.

Rennie Walker discusses a recent large-scale product data quality project for a major retailer.  This segment of the webinar offers insights into methodology, approaches to project design, governance and lessons learned.  In addition, Rennie addresses the capabilities and functionalities of data quality tools, using Oracle's PDQ (Product Data Quality) suite as an example.

Seth Earley
, Rennie Walker
April 28, 2011

Consumers are demanding more choices to shop for and compare products.  Retailers need to manage their information in ways that allow for a flexible, adaptable user experience across channels-- from supplier to shopper.  How are retailers addressing these challenges and what are the key factors in improving product findability in this new shopping/selling environment? It is a complex puzzle that requires a diverse array of technology and information experts to solve. 

In this session we will discuss:

  • Current Trends in Retail - The New Dynamics of Shopping
  • Information Architecture Challenges Faced by Retailers
  • Data Standards vs. Information Differentiators
  • Opportunities for Competitive Advantage Online
  • Information-Driven Retailing - Case Studies

Join us for this informative session and come away with the insights about optimizing information and building competitive advantages that will support a superior customer experience.

4.2
Seth Earley
, Jeannine Bartlett
, Rennie Walker
, John Matthew Upton