Principal Analyst
Tractica

Mark Beccue is a principal analyst contributing to Tractica’s User Interface Technologies practice, with a focus on virtual reality, augmented reality, virtual digital assistants, and other intelligent interfaces and collaboration tools.  Beccue, who is based in Tampa, is a veteran market research analyst with more than 20 years of experience in market and business strategy.

Prior to joining Tractica, Mark was an independent market research analyst focused on emerging interface technologies. Before going independent, Mark served as in house market intelligence analyst for Syniverse, where he helped guide overall business and product line strategies. For 4 years Mark worked as a Senior Analyst for ABI Research, a global technology research firm, focusing on mobile consumer services such as apps and mobile commerce. Prior to ABI, Mark worked for 10 years for Syniverse in product management, greenhouse innovation and marketing. 

Beccue has been cited hundreds of times by international media outlets including CNBC, The Wall Street Journal, Bloomberg Businessweek, and CNET.  He holds a bachelor of science degree in journalism from the University of Florida.