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January 26, 2015 – Earley & Associates, an information management consulting company today announced that Seth Earley, the founder and CEO of Earley & Associates is joining the Editorial Board of Applied Marketing Analytics: The Peer-Reviewed Journal (AMA). 

“Seth is a great addition to our Board which includes senior practitioners from world-leading universities, institutions and consultancies” said Julie Kerry, Publisher of AMA.  “His in-depth experience of working with both business leaders and practitioners in the areas of marketing analytics, customer insights and business intelligence will be invaluable.”

Seth Earley has worked with a diverse roster of Fortune 1000 companies and has continually pushed the conversation forward in information management for the past 20 years.  His writing, research, teaching and consulting has helped a range of organizations to achieve higher levels of operating performance while driving innovation. His approaches to solving complex information problems have been applied to customer experience, multi-channel commerce, analytics, knowledge management, and information governance. 

“It is an honor to join the Editorial Board of Applied Marketing Analytics.” said Seth Earley.  “It will be exciting to advance the conversations with thought leaders and executives.  Analytics and Big Data permeate every aspect of the enterprise.  Measuring marketing effectiveness, fine tuning communications and tailoring messages to the individual needs of customers are data driven activities.  Virtually every industry will be impacted by marketing analytics and the digital transformation of marketing functions and supporting processes.” 

 

About Applied Marketing Analytics (AMA )

AMA is a professional journal for business and academic professionals focused on marketing analytics, customer insights and business intelligence.  The Journal aims to support practitioners and academics in their professional development, and publishes a wide range of peer-reviewed, quantitative and qualitative papers, practice articles, research papers, legal and regulatory updates, and case studies.  AMA is part of the family of Henry Stewart journals whose mission is to publish journals that facilitate professional excellence as well as the cooperation and the exchange of ideas between practitioners and researchers working in a given field.  For more information about Applied Marketing Analytics or Henry Stewart Publications visit our website at: http://www.henrystewartpublications.com/ or contact Julie Kerry at: julie@hspublications.co.uk     

 

About Earley & Associates

Earley & Associates helps organizations drive digital business innovation, enhance customer experiences, and increase operational performance. The company helps establish a strong information architecture and management foundation to drive strategic business outcomes and enhance operational performance.  E&A helps make information more findable, valuable and useable — thereby helping organizations improve efficiency and effectiveness.  E&A has over 20 years of experience in working with Fortune 1000 organizations globally across many industries.  Corporate headquarters are in the Boston metropolitan area with offices in Chicago and San Francisco.  E&A consultants work on projects around the globe.  For more about Earley & Associates visit our website at www.earley.com or contact info@earley.com.