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    Complex Product Configuration: The Intersection of Knowledge Management and Product Information Management

    Recorded - available as on demand webcast

    Organizations are investing in product data to support eCommerce and a more personalized experience.  But what about the need to manage unstructured knowledge related to product information? Such as for technical documentation or support knowledge bases.  When configuration choices and options allow for hundreds or thousands of variations, the information needed to support those configurations becomes challenging to manage and make accessible to the right people. 

    In this webinar, we will discuss best practices in product information management as well as recent developments in knowledge management and show how product configuration management can mitigate the problems of complex product portfolios and reduce short and long term support costs. 

    • The difference between product information management and product content management
    • How Product content management supports and is enabled by knowledge management
    • Ways to use component content in ways to support humans configuring products and solutions as well as configuration helper bots
    • The business case for investing in component content management and aligning product content models with knowledge models  

    view webcast

    Recent Posts

    [RECORDED] Product Data: Insights for Success - How AI is Automating Product Data Programs

    Artificial Intelligence is changing the way businesses interact with their customers. From hyper-personalized experiences to chatbots built on Large Language Models, AI is driving new investment in digital experiences. That same AI and LLM can also be used to automate your product data program. From data onboarding and validation to generating descriptions and validating images, AI can help generate content faster and at a higher quality level to improve product findability, search, and conversion rates. In our second webinar in the Product Data Mastery series, we’re speaking with Madhu Konety from IceCream Labs to show exactly how AI and product data can work together for your business.

    AI’s Value for Product Data Programs

    By Dan O'Connor, Director of Product Data, Earley Information Science

    The Critical Role of Content Architecture in Generative AI

    What is Generative AI? Generative AI has caught fire in the industry – almost every tech vendor has a ChatGPT-like offering (or claims to have one). They are claiming to use the same technology – a large language model (LLM) (actually there are many Large Language Models both open source and proprietary fine-tuned for various industries and purposes) to access and organize content knowledge of the enterprise. As with previous new technologies, LLMs are getting hyped. But what is generative AI?