Optimize Search to Enhance the Digital Customer Experience

Thumbnail-Optimize-Search-whitepaperFrom an ecommerce perspective, search is an essential ingredient in the digital marketing formula for attracting visitors and converting them to customers. This white paper provides insights on the impact of search on each stage of the digital customer journey. It examines the customer experience as it transitions from Web search to site search and provides specific recommendations to improve outcomes.

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Earley Information Science Team

We're passionate about managing data, content, and organizational knowledge. For 25 years, we've supported business outcomes by making information findable, usable, and valuable.