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The Paradox of Product Standards & Brand Differentiation: Can You Have Both?

Recorded - available as on demand webcast

Brands and retailers are faced with a dilemma: how can I comply with product attribute standards and still showcase what makes our products and assortment unique? Supply chain trading partners have an imperative to support industry standards such as GS1 GDSN and de facto standards from marketplaces like Amazon. If high quality product data and standards compliance are foundational, just how and where is differentiation possible?

Listen in as guest panelists from GS1 and both sides of the trading partner supply chain discuss the challenges and opportunities in the quest for shoppable brand differentiation.

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Recent Posts

The Future of Bots and Digital Transformation – Is ChatGPT a Game Changer?

Digital assistants are taking a larger role in digital transformations. They can improve customer service, providing more convenient and efficient ways for customers to interact with the organization. They can also free up human customer service agents by providing quick and accurate responses to customer inquiries and automating routine tasks, which reduces call center volume. They are available 24/7 and can personalize recommendations and content by taking into consideration role, preferences, interests and behaviors. All of these contribute to improved productivity and efficiency. Right now, bots are only valuable in very narrow use cases and are unable to handle complex tasks. However, the field is rapidly changing and advances in algorithms are having a very significant impact.

[February 15] Demystifying Knowledge Graphs – Applications in Discovery, Compliance and Governance

A knowledge graph is a type of data representation that utilizes a network of interconnected nodes to represent real-world entities and the relationships between them. This makes it an ideal tool for data discovery, compliance, and governance tasks, as it allows users to easily navigate and understand complex data sets. In this webinar, we will demystify knowledge graphs and explore their various applications in data discovery, compliance, and governance. We will begin by discussing the basics of knowledge graphs and how they differ from other data representation methods. Next, we will delve into specific use cases for knowledge graphs in data discovery, such as for exploring and understanding large and complex datasets or for identifying hidden patterns and relationships in data. We will also discuss how knowledge graphs can be used in compliance and governance tasks, such as for tracking changes to data over time or for auditing data to ensure compliance with regulations. Throughout the webinar, we will provide practical examples and case studies to illustrate the benefits of using knowledge graphs in these contexts. Finally, we will cover best practices for implementing and maintaining a knowledge graph, including tips for choosing the right technology and data sources, and strategies for ensuring the accuracy and reliability of the data within the graph. Overall, this webinar will provide an executive level overview of knowledge graphs and their applications in data discovery, compliance, and governance, and will equip attendees with the tools and knowledge they need to successfully implement and utilize knowledge graphs in their own organizations. *Thanks to ChatGPT for help writing this abstract.

Innovation with Utility in Mind - What’s Ahead for 2023

It has been a year of advances in AI with new tools that create art, write essays, and have conversations that are often (but not always) startlingly eloquent.  It is that space of "not always" that keeps these tools from working out of the box to solve actual business problems without human intervention.