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Power of Product Data Series: The Real-World Impact of Product Data on User Experience

Recorded - available as on demand webcast

Product content will make or break your digital commerce user experience. But what does that really mean? In this 15-minute session our digital commerce experts use real world examples to:

  • walk through the basics of content strategy 
  • illustrate how product content can be used to differentiate from competitors (for better or worse) 
  • show how various components of your “Product Rulebook” directly impact the users experience

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Chantal Schweizer
Chantal Schweizer
Chantal Schweizer is a taxonomy professional with over 10 years of experience in Product Information and Taxonomy. Prior to joining Earley Information Science, Chantal worked on the Product Information team at Grainger for 9 years, Schneider Electric’s PIM team for 2 years and had some previous work in PIM consulting.

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