[RECORDED] Information Governance in the Age of AI

Many Organizations are struggling with the best way to govern and manage the use of Generative AI in the enterprise. There are many dimensio...

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 [RECORDED] Information Governance in the Age of AI

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[RECORDED] Information Governance in the Age of AI

Many Organizations are struggling with the best way to govern and manage the use of Generative AI in the enterprise. There are many dimensio...

[Earley AI Podcast] Episode 41: Ian Hook

Ian Hook on Advancing Operational Excellence with AI and Knowledge Management - The Earley AI Podcast with Seth Earley - Episode #041 Guest:...

[Earley AI Podcast] Episode 40: Marc Pickren

Search Optimization, Competitive Advantage, and Balancing Privacy in an AI-Powered Future - Marc Pickren - The Earley AI Podcast with Seth E...

[RECORDED] Product Data Mastery - Reducing Returns to Increase Margin Through Better Product Data

Improving product data quality will inevitably increase your sales. However, there are other benefits (beyond improved revenue) from investi...

[Earley AI Podcast] Episode 39: Kristina Francis

AI Disruption and Job Replacement, Wealth Gap, and Economic Inequality - Kristina Francis - The Earley AI Podcast with Seth Earley and Chris...

[Earley AI Podcast] Episode 38: Alexander Schober

Revolutionizing Data Pipelines, Unifying Metadata, Knowledge Graphs, and Generative AI - Alexander Shober - The Earley AI Podcast with Seth ...

Unlocking the Potential of Generative AI: Benefits, Risks, and Best Practices for Businesses

Are you considering trying out one of the many new generative AI tools? The potential rewards are compelling, but it's essential to understa...

[Earley AI Podcast] Episode 37: Rachad Najjar

Enterprise A.I. Strategy, Knowledge Management and more - Rachad Najjar - The Earley AI Podcast with Seth Earley - Episode #037 Guest: Racha...

[RECORDED] Product Data: Insights for Success - How AI is Automating Product Data Programs

Artificial Intelligence is changing the way businesses interact with their customers. From hyper-personalized experiences to chatbots built ...

AI’s Value for Product Data Programs

By Dan O'Connor, Director of Product Data, Earley Information Science AI is all the talk of every business trying to find new ways to engage...

[Earley AI Podcast] Episode 36: Amar Goel

Amar Goel on A.I. Tools, Ground Truth in LLMs, the Bito Journey and More Guest: Amar Goel About this Episode: Today’s guest is Amar Goel, fo...

[RECORDED] Product Data Mastery: Navigating the Complex World of Product Syndication

The fastest evolving segment in Product Data today is syndication. Getting product data into marketplaces, retailers, e-tailers, and social ...

[Earley AI Podcast] Episode 35: Sanjay Mehta

Applying AI to your Industry Guest: Sanjay Mehta About this Episode: Today’s guest is Sanjay Mehta, Head of Industry Commerce for LucidWorks...

[WEBINAR] Product Data Mastery - Navigating the Complex World of Product Data Syndication

The fastest evolving segment in Product Data today is syndication. Getting product data into marketplaces, retailers, e-tailers, and social ...

[Earley AI Podcast] Episode 34: Doug Kimball

Taking Control of your Data: How Knowledge Graphs Help to Optimize your Business Guest: Doug Kimball About this Episode: Today’s guest is Do...

[Earley AI Podcast] Episode 33: Ben Clinch

Exploring the Power of Collaboration in Data Science Guest: Ben Clinch About this Episode: Today’s guest is Ben Clinch, Head of Information ...

[Webinar] How to Get the Best of Commercial and Open Source Large Language Models While Protecting Corporate IP

In the rapidly evolving world of ChatGPT and Large Language Models (LLMs), businesses are understandably apprehensive. Numerous potential ha...

[Webinar] Unlocking the Power of Generative AI:  The Critical Role of Knowledge Management

Generative AI is getting all the attention, headlines, and industry hype. Organizations are looking at how it can be used to create better e...

[Webinar] Transforming Content Management at Silicon Labs: Taming Learning Content Chaos

Silicon Labs is a $1 billion global leader in secure, intelligent wireless technology. The organization faced significant challenges in cont...

[Earley AI Podcast] Episode 32: Glenn Gow

The Power of AI Guest: Glenn Gow About this Episode: Today’s guest is Glenn Gow, CEO of Coaching at The Peak Performance CEO Coach. Glenn jo...

[Earley AI Podcast] Episode 31: Kirk Marple

It’s All About the Data Guest: Kirk Marple About this Episode: Today’s guest is Kirk Marple, Technical Founder and CEO at Unstruk Data. Kirk...

[Earley AI Podcast] Episode 30: Alex Babin

The Holy Grail of AI Guest: Alex Babin About this Episode: Today’s guest is Alex Babin, Co-Founder and CEO at ZERO Systems. Alex joins Seth ...

[Earley AI Podcast] Episode 29: Maxim Serebryakov

Artificial Voice Intelligence Guest: Maxim Serebryakov About this Episode: Today’s guest is Maxim Serebryakov, Co-Founder and CEO at Sanas. ...

[Earley AI Podcast] Episode 28: Michael Todasco

Human Connection with AI Guest: Michael Todasco About this Episode: Today’s guest is Michael Todasco, Writer about Generative AI. Mike joins...

[Earley AI Podcast] Episode 27: Gordon Hart

Machine Learning and Algorithms Guest: Gordon Hart About this Episode: Today’s guest is Gordon Hart, Co-Founder and Head of Product at Kolen...

[Earley AI Podcast] Episode 26: Daniel Faggella

Human Cognitive Science Guest: Daniel Faggella About this Episode: Today’s guest is Daniel Faggella, Head of Research and CEO at Emerj Techn...

[RECORDED] Master Data Management & Personalization: Building the Data Infrastructure to Support Orchestration

The Increasing Criticality of MDM for Personalization for Customers and Employees Master data management seems to be one of those perennial,...

[Earley AI Podcast] Episode 25: Michelle Zhou

Data Tells the Story Guest: Michelle Zhou About this Episode: Today’s guest is Michelle Zhou, Co-Founder and CEO at Juji, Inc. Michelle join...

[Earley AI Podcast] Episode 24: Juan Sequeda

Incentivizing Technology Guest: Juan Sequeda About this Episode: Today’s guest is Juan Sequeda, Principal Scientist at data.world and Co-Hos...

[Recorded] Demystifying Knowledge Graphs – Applications in Discovery, Compliance and Governance

A knowledge graph is a type of data representation that utilizes a network of interconnected nodes to represent real-world entities and the ...

[RECORDED] How to Use Software to Accelerate Product Data Design, Optimization and Metrics Driven Decision Making

Some product information management (PIM) tools make it difficult to change core data models once they have been set up in the system. To av...

[Earley AI Podcast] Episode 23, Andy Fitzgerald

In this episode, our guest is Andy Fitzgerald, Information Architecture & Content Strategy Consultant. Highlights: 1:40 - Getting from P...

[Earley AI Podcast] Episode 22, Peter Voss

In this episode, Seth and Chris talk with Peter Voss, Founder, CEO, and Chief Scientist at AGI Innovations & Aigo.ai. Highlights: 2:58 "...

[Earley AI Podcast] Episode 21, Dan Turchin

In this episode, Seth and Chris talk with Dan Turchin, CEO & Founder of PeopleReign. Highlights: 4:30 What drives Dan's mission to impac...

Making the Best of AI – What Executives Need to Know

Topic: Generative AI This article originally appeared on CXO Outlook. Beginning the journey with the right preparation will lead to success ...

[Earley AI Podcast] Episode 20, Dr. Mark Maybury

Guest: Dr. Mark Maybury, former CTO at Stanley, Black & Decker In this episode, Seth and Chris talk with Dr. Mark Maybury on innovation,...

[Earley AI Podcast] Episode 19, Steve Stesney

Guest: Steve Stesney, Senior Product and Data Practice Lead at Predictive UX. In this episode, Seth and Chris talk with Steve Stesney, Senio...

[RECORDED] Knowledge Management and Virtual Assistants

How Large Enterprises are Saving Millions in Operational Costs and Improving Their Employee Experience In this new world, no employees shoul...

[RECORDED] What is PIM and Why Your Ecommerce Business Needs It

If you want to deliver a truly personalized product experience and strengthen customer loyalty, a Product Information Management System (PIM...

What is Hybrid AI? An Approach for Data Discovery

Hybrid AI is a method of combining machine learning, which uses statistical models to analyze data, and symbolic AI, which is semantic-based...

[RECORDED] Unlock the Value of Data Discovery Using Knowledge Graphs and Hybrid AI

Successful knowledge management, risk management and process automation initiatives use Knowledge Graphs and Text Analytics for data discove...

[Earley AI Podcast] Episode 18, Scott Taylor

Telling Stories About Data Management Guest: Scott Taylor - The Data Whisperer In this episode, Seth and Chris talk with Scott Taylor, the "...

[Earley AI Podcast] Episode 17, Henrik Hahn

Driving Innovation & Change in a Complex Environment Guest: Henrik Hahn In this episode, Seth and Chris talk with Henrik Hahn about driv...

First Party Data: The New Imperative

The need for accurate data to support digital transformation and the emergence of new restrictions on the use of third-party data have promp...

[Earley AI Podcast] Episode 16, Jim Iyoob

Using Data to Deliver Customer Experience That Matters Guest: Jim Iyoob In this episode, Seth and Chris talk with Jim Iyoob about using data...

[RECORDED] Powering Personalized Search with Knowledge Graphs

Transforming Legacy Faceted Search into Personalized Product Discovery The latest in e-commerce trends is the transformation of legacy facet...

[RECORDED] Artificial Intelligence Begins With Information Architecture

Building An AI-Powered Enterprise Recorded Webcast In this webinar we establish the formula for AI success: AI-Powered solutions are only as...

[Video] How Can My Company Get Started With Information Architecture?

TRANSCRIPT What can seem very daunting to organization is the fact that this problem is big and challenging and difficult. However, there's ...

[Earley AI Podcast] Episode 15, Tom Davenport

In this episode, Seth and Chris talk with Tom Davenport, author of The AI Advantage How to put the artificial intelligence revolution to wor...

[Video] When is the Best Time to Invest in Information Architecture

TRANSCRIPT So the question about making an investment in IA, it always has to happen. And whether you're doing it intentionally or not, you ...

[Earley AI Podcast] Episode 14, Michael Schrage

AI & Recommendation Engines Guest: Michael Schrage In this episode, Seth and Chris talk with Michael Schrage, Fellow at MIT Sloan School...

[Video] Who Benefits From Investments In Information Architecture

TRANSCRIPT When you make investments in information architecture it does a lot of things. First of all, there are multiple levels. You're ac...

[Video] Why is Information Architecture so important RIGHT NOW?

TRANSCRIPT Information Architecture is extremely important today, especially since there's a lot of new technologies, emerging technologies,...

[Earley AI Podcast] Episode 13, Stephanie Lemieux

In this episode, Seth and Chris talk with Stephanie Lemieux, President of Dovecot Studio about the nuts and bolts of taxonomy and informatio...

[Recorded] The Knowledge Management Imperative:  Why KM is Essential to AI

Enterprises are increasingly recognizing the critical need for knowledge management (KM) to power cognitive AI. Training a chatbot requires ...

[Video] How does information governance help make data driven decisions?

TRANSCRIPT I wanted to take a few minutes and talk about decision making based on data. It's really about how we can measure the results of ...

Make Data Driven Decisions with the Right Customer Journey KPIs

The customer journey and the customer lifecycle are terms that are often used interchangeably, but there are nuances that make them differen...

[Video] What Is Information Architecture?

TRANSCRIPT Information Architecture is a way of designing an information structure for any system or any process. And the analogy that I lik...

Episode 12 - Jeff Coyle

AI and Content Strategy Guest: Jeff Coyle In this episode, Seth and Chris talk with Jeff Coyle about how AI is impacting content strategy. H...

[RECORDED] How to Assess & Evaluate Your Marketing Technology Stack

You made investments in marketing technology in order to improve customer experience. But, are they yielding the desired results? Are custom...

[Infographic] Top 10 Reasons You Need To Audit Your Martech Stack

During the course of our clients' digital transformation projects it is common to be talking about the technologies and tools that need to e...

Episode 11 - Mark Anderson

New Science - Pattern Discovery Guest: Mark Anderson In this episode, Seth and Chris talk with Mark Anderson about the new field of pattern ...

Leveraging First Party Data – A New Imperative

Consumer concerns and new regulations have put purveyors and users of third party data on notice that this source of data may soon be extinc...

Episode 10 - Tim Huckaby

Perspectives on App Dev, AI, Computer Vision & Ethics Guest: Tim Huckaby In this episode, Seth and Chris talk with Tim Huckaby about the...

Episode 9 - Sean Martin

Practical & Scalable Knowledge Graphs Guest: Sean Martin In this episode, Seth and Chris talk with Sean Martin about the development and...

Episode 8 - Paul Zhao

Democratizing AI Guest: Paul Zhao In this episode, Seth and Chris talk with Paul Zhao about making AI more accessible for everyone. Highligh...

Episode 7 - Paul Lasserre, Global Segment leader - Applied AI at Amazon Web Services (AWS)

AI, ML & Customer Experience Guest: Paul Lasserre, Global Segment leader - Applied AI at Amazon Web Services (AWS) In this episode, Seth...

Episode 6 - Henrik de Gyor, Synthetic Media

Synthetic Media Guest: Henrik de Gyor, consultant, podcaster and author of Synthetic Media In this episode, Seth and Chris talk with Henrik ...

[RECORDED] How to Instrument KPIs Throughout the Customer Journey

You're probably using metrics to determine if your marketing programs are effective. But, have you selected the right metric at each stage o...

Episode 5 - Linda Andersson, AI & Semantic Search

AI & SEMANTIC SEARCH Guest: Linda Andersson, Founder & CEO, Artificial Researcher In this episode, Seth and Chris talk with Linda An...

[RECORDED] First Party Data - Managing and Monetizing the "Data Exhaust" From Your MarTech Stack

Understanding, anticipating and responding to the wants, needs and behaviors of your customer is the competitive battlefield of 2022. Howeve...

Episode 4 - Adam Sutherland - AI and ML in Media and Entertainment

AI & Machine Learning in Media & Entertainment Guest: Adam Sutherland, WW BD Lead - Data Science and Analytics for Media & Enter...

Episode 3 - Massood Zarrabian - Advancements in Enterprise Search

Bringing a Google-like Search Experience to the Enterprise Guest: Massood Zarrabian, CEO, BA Insight In this episode, Seth and Chris talk wi...

[RECORDED] What do you recommend? Delight customers and increase revenue with product recommendations

Today your ecommerce customers expect to be shown recommendations as they browse your product catalog. But, “most popular” is a filter that ...

Harness the power of AI to drive competitive advantage - CCW Nashville

In this presentation Seth Earley discusses: AI as technical evolution Why AI matters to call centers Prerequisites for success Example focus...

Episode 2 - Mike Kaput - Using AI To Enhance Marketing Ops

Using Out of the Box AI Tools to Enhance Marketing Operations Guest: Mike Kaput, Chief Content Officer, Marketing AI Institute About this ep...

Episode 1 - Chris Featherstone

Omnichannel Virtual Assistants Guest: Chris Featherstone About this episode Many companies are turning to chatbots and virtual assistants to...

How to Design Omni-Channel IVAs That Humans Love To Use

When supported by an appropriate information architecture and designed with a deep understanding of the customer, virtual assistants can acc...

Earley AI Podcast: Getting Value From Out-Of-The-Box AI Applications

Hosts: Seth Earley, EIS, and Chris Featherstone, AWS Guest: Mike Kaput, Marketing AI Institute In this conversation, Seth and Chris talk abo...

Omnichannel Virtual Assistants – the next frontier in voice and text for customer service

Many companies are turning to chatbots and virtual assistants to improve customer experience and increase operational efficiency. In the pas...

The Business Value of Taxonomy Panel Discussion – Key Take Aways

Taxonomy is a critical component of data-driven applications and processes, but implementing and sustaining a program can pose a challenge. ...

3 Product Data Taxonomy Tips to Improve Your eCommerce

Taxonomy is a key part of the navigation that aids customers in finding the product they are looking to research or buy. There are different...

Designing AI Program for Success-4 Part Series

Recorded - available as on demand webcast AI is plagued by inflated and unrealistic expectations due to a lack of broad understanding of thi...

4 Reasons B2B Manufacturers need Strong Product Data

There are many manufacturers who have started to take the leap forward in the digital space, but there are still a great number who rely sol...

Using Product Data to Drive Chatbot Dialogs - GS1 2019

Speakers Seth Earley and Dave Skrobela dive into the many ways that well designed product information attributes can drive your chatbog dial...

5 core principles for successful AI/human partnerships

AI works best when humans are in the loop. Knowledge communities can provide a robust flow of information that supports and continuously ref...

The Business Value of Taxonomy

Look at the most successful organizations and what stands out is an ability to react quickly to changing markets. This agility is the result...

6 Key Elements of a Successful B2B Manufacturer’s Marketing Strategy

To compete in today’s digital marketplace, B2B manufacturers and distributors must offer customers an experience similar to those offered by...

5 Key Types of Product Taxonomy and How They Can Drive Your Business

Product taxonomies are critical to the customer experience on ecommerce platforms, marketplaces and websites. In order for customers to find...

The Business Value of Taxonomy - Your Competitors Know It

RECORDED WEBCAST AVAILABLE We still hear it today – executives ask “Why do we need a taxonomy?” Then the various follow-ons : “Can’t we just...

5 Proven Strategies That Boost Customer Engagement

An effective customer engagement strategy is table stakes to compete in both the B2C and B2B markets today. Top brands commit to being custo...

The Definitive Guide to Customer Engagement

A comprehensive customer engagement strategy is the most strategic competitive differentiator for organizations today. To successfully compe...

How Does Visual Search Work?

Visual search has been gaining a lot of momentum. Product images are of course provided on websites to assure purchasers that they have sele...

Product Data Management vs Product Information Management: What You Need to Know

Product data management and product information management might sound like the same thing – how different is product data from product info...

3 Steps of an Effective Knowledge Management Journey

Modern-day companies are overwhelmed with data. Whether it's decades of product information or customer conversation history, there is no sh...

The Comprehensive Guide to Developing a Knowledge Management Strategy

Learn how to develop a comprehensive knowledge management strategy that supports current needs and prepares your organization for an AI-powe...

Knowledge Architecture - The Path to Automating Customer Support Interactions

Recorded - available as on demand webcast There is an ever increasing focus on reducing customer support costs while improving customer sati...

ROI of Digital Transformation: Balancing Long-Term Vision and Short-term Impact

Nowhere is the case for metrics stronger than in digital transformations. The most sweeping and comprehensive transformations are the most e...

The digital mandate for manufacturers—4 critical success factors

This Article by Seth Earley was originally published on SmartIndustry. Manufacturing 4.0 is exciting stuff, promising great value, but we mu...

How Do Knowledge Graphs Address The Challenges Facing Enterprises In An Age of Accelerated Change?

The pandemic was a trigger for changing work patterns and driving online behaviors that have become permanent - that it not only accelerated...

Up Your Customer Experience Game By Leveraging Your Product Data

This Article originally appeared on Modern Distribution Management on March 22, 2021. You all know what they say, “Data is king.” But how do...

Digital Transformation and the Role of the Customer Data Platform (CDP)

Digital Transformation (DT) and Customer Data Platforms (CDPs) both entail a great deal of confusing, ambiguous and catch-all terminology th...

6 Steps to Success With Your PIM Implementation Project

A new PIM system costs a lot of money, but is also a huge asset. It allows a company to organize its product data, which is almost as import...

Digital Marketing: AI Enables Expanded Roles for Marketers

This article originally appeared on The European Business Review on January 21, 2021 Successful marketing depends on delivering the appropri...

What is a PIM and why should you want one?

A Product Information Management (PIM) system provides a central location for product data that is used in downstream systems. It is where y...

AI Makes Sales More Efficient, But Only If Your Data House Is in Order

This Article was originally published on CustomerThink. Aligning AI’s capability with your sales team Artificial intelligence has the potent...

How Governance Keeps Your PIM Optimized for the Long Term

Governance is a program used to ensure data is being managed efficiently. There are many aspects of governance that should be considered whe...

Why Some Marketers Are Leery of Analytics

CMSWire published "Why Some Marketers Are Leery of Analytics" on December 2, 2020 quoting Seth Earley: “Lack of the digital machinery that e...

Beware These Common Digital Transformation Pitfalls

This Article originally appeared on CMSWire. Everyone has digital transformation on their radar, but its meaning has been lost in the midst ...

The 5 Key Factors of Highly Successful PIM Deployments

Online marketplaces, social media, mobile technologies and new shopper journeys have transformed the way that buyers make purchase decisions...

5 Things You Need To Know To Create A Highly Successful E-Commerce Business

This Authority Magazine interview with Seth Earley was published on November 13, 2020: 5 Things You Need To Know To Create A Highly Successf...

Knowledge Graphs, Ontologies, and AI Applications - KMWorld 2020

Seth Earley, Founder & CEO of Earley Information Science and author of the award winning book, "The AI Powered Enterprise" explains what...

How to Fix Broken Digital Transformations: “Acts of Heroics” is Not a Viable Customer Experience Strategy

This Article was originally published on CustomerThink. Quick Summary Frequently transformations seek to address end to end value chains. Th...

Streamlining Information Flows - Digital Workplace Experience 2020

Seth Earley, Founder & CEO of Earley Information Science and author of the award winning book, "The AI Powered Enterprise" explains how ...

Test Your Product Taxonomy - When, Why, and How to Do It

Recorded - available as on demand webcast For many companies digital sales are outpacing sales from other channels as customers do more and ...

The Secret To Making Digital Transformations Work: It’s the Data

This article was originally published on CEOWORLD magazine. Every CEO has been through or has planned more than one “digital transformation”...

How to Choose a PIM Implementation Partner

You wouldn’t go to a general practitioner for brain surgery, nor would you go to a brain surgeon for an orthopedic operation. Doctors are sp...

AI Has Failed To Deliver On Its Promises

Podcast: The Fourth Industrial Revolution interviewed Seth Earley for its episode "AI Has Failed To Deliver On Its Promises" published on Se...

Making AI Work - AI Manufacturing 2020

Product data and information architecture experts, Dave Skrobela, from Earley Information Science, walks through the elements of successful ...

How to pick the right PIM software for your ecommerce business

Not all PIM software packages are equal, there is not a one size fits all answer. Every company is different, has different requirements and...

How your organization can become AI powered

This Article originally appeared on ClickZ. I have spent more than 25 years researching and implementing AI technologies — from the days of ...

THE FUTURE OF AI-POWERED HR

Artificial Intelligences (AI) for HR is still in its early stages, but it can provide new efficiencies and greater effectiveness around the ...

How Ontologies Power Chatbots - SLA Canada 2020

Seth Earley, Founder & CEO of Earley Information Science and author of the award winning book, "The AI Powered Enterprise" explains what...

Ontology: The Key to Unlocking the Power of AI

We know how we want our companies to work. Enterprises ought to be customer-focused, responsive, and digital. They should deliver to each em...

Using Artificial Intelligence To Improve Recruiting

This Article originally appeared in HR.com on June 17, 2020. Hiring has much in common with selling. We want to find the ideal person to sel...

Harness the Power of AI

inBusinessGreaterPheonix printed an excerpt from Seth Earley's book, "The AI-Powered Enterprise" as an Articles titled Harness the Power of ...

Exploring AI? Plan, understand and control

Human Resource Executive published an Articles "Exploring AI? Plan, understand and control" on May 2,2020 including this with a quote from S...

The Essential Role Of HR In Building Effective Intranet Systems

This Article was originally published on HR.com. PCL Construction is a family of companies that build massive projects like bridges, office ...

Importance of AI in the business quest for data-driven operations

TechTarget SearchEnterpriseAI published an Articles "Importance of AI in the business quest for data-driven operations" on April 28,2020 inc...

5 AI risks businesses must confront and how to address them

TechTarget SearchEnterpriseAI published an Articles "5 AI risks businesses must confront and how to address them" on April 28,2020 including...

Is Your Data Infrastructure Ready for AI?

This Article was published in Harvard Business Review. Every big company now manages a proliferation of sites, apps, and technology systems ...

AI Hot Spots: Where Is Artificial Intelligence Heading Now?

Information Week published the Articles "AI Hot Spots: Where Is Artificial Intelligence Heading Now?" on March 9, 2020 with several quotes f...

Pandemic provides opportunity to strengthen enterprises' tech infrastructure

This article was originally published in Analytics Magazine on April 10, 2020. The pandemic will lead to a recession. In a recession, compan...

Improving the Digital Experience: 6 Steps to Create a High-Fidelity Journey Map

This Article originally appeared in CustomerThink. In customer experience, the most difficult challenge is the gap between desire and execut...

Measuring Website Usage & Taxonomy Effectiveness

How can you use analytics to understand and optimize your taxonomy to drive high-performance eCommerce? Three key metric sets help us unders...

8 Reasons AI Projects Fail

The Enterprisers Project, a community helping CIOs and IT leaders solve problems, published the Articles "8 Reasons AI Projects Fail" on Mar...

The Architectural Imperative for AI-Powered E-Commerce

This Article originally appeared in E-Commerce Times. We've been promised, repeatedly, that artificial intelligence would revolutionize e-co...

Will Your Company Make It Into the AI-Powered Future?

This Article originally appeared on TDWI Upside. We know how we want our companies to work. Enterprises ought to be customer-focused, respon...

Harnessing the Power of AI for the Enterprise: Q&A with Seth Earley

Big Data Quarterly interviewed Seth Earley about ontologies, which is a central theme to his book "The AI-Powered Enterprise," for an articl...

Enhancing the Digital Customer Experience with CX Analytics and Insights

There was a time when “customer experience” was defined by a combination of buyer persona attributes, market segment data and customer purch...

Information Architecture: The Foundation for Digital Transformation

Digital transformations are all around us – technology innovation is enabling new applications, new insights and new operating models that a...

How Taxonomy Design Can Make or Break the Customer Experience

The display taxonomy on an ecommerce website is the backbone of the customer experience. It provides the structure, navigation paths, breadc...

Global Attributes for Ecommerce – When and When Not to Use Them

In our last few blogs we’ve been focusing a lot on taxonomies and taxonomy design for ecommerce sites. In this blog we will shift gears a bi...

Measuring Website Usage and Taxonomy Effectiveness

Recorded - available as on demand webcast Using analytics to understand and optimize your Taxonomy to drive high-performance eCommerce. In t...

Power of Product Data Series: Taxonomy Design Can Make or Break the Browse Experience

Recorded - available as on demand webcast When designing a display taxonomy, many sites lose track of the customer journey at *each step* in...

Homegrown to Commercial PIM: Transition Strategies for Success

Recorded - available as on demand webcast It’s hard enough to design and implement a ‘garden variety’ product information management (PIM) p...

Power of Product Data Series: The Power and Peril of Global Attributes

Recorded - available as on demand webcast Attributes are powerful tools in Digital B2B, but they are also a lot of work to design and mainta...

Power of Product Data Mini Series

Recorded - available as on demand webcast Earley Information Science digital commerce experts share insider best practices for maximizing yo...

How To Avoid Hiding Products In Your Taxonomies

Many product taxonomies start with good intentions but are corrupted over time by a proliferation of “miscellaneous” nodes – virtual “junk d...

Power of Product Data Series: Stop Hiding Product in Your Taxonomies

Recorded - available as on demand webcast Many product taxonomies start with good intentions but are corrupted over time by a proliferation ...

Getting The Most From Images On Your B2B Ecommerce Site

Or, How to Get More Than 1000 Words From Your Product Images. Images are powerful and becoming more vital to online success as B2B customers...

Power of Product Data Series: Get More than 1000 Words from Your Product Images

Recorded - available as on demand webcast In this conversation, our digital commerce experts walks through the impact that product images ha...

Product Taxonomy Mutual Exclusivity - One Product, One Place

Mutual Exclusivity is an organizing principle for taxonomies which requires every SKU in your product catalog have one (and only one) place ...

Searching for Gold: Harnessing the Power of Taxonomy and Metadata to Improve Search

Many companies that have made large investments in enterprise search engines discover that users still scroll through extensive results sets...

Power of Product Data Series: One Product, One Place

Recorded - available as on demand webcast In this 15 minute - no B.S. - session, our digital commerce experts will use real world examples t...

Power of Product Data Series: The Real-World Impact of Product Data on User Experience

Recorded - available as on demand webcast Product content will make or break your digital commerce user experience. But what does that reall...

To Differentiate Your Customers’ Online Experience, Change Your Product Descriptors

This blog originally appeared on the MDM.com. When was the last time you went shopping for something intangible? Where instead of being able...

There Is No AI Without IA - Gilbane DX Conference 2019

Seth Earley, Founder & CEO of Earley Information Science, makes the case that information architecture is fundamental to a successful AI...

Communication and Collaboration Between CDO and CMO

This paper originally appeared in the March 2019 issue of the Journal of Applied Marketing Analytics (JAMA). This paper explores a number of...

Omnichannel Taxonomy & Attribute Design

Digital commerce leaders have made the mental shift from “what products do I sell?” to “how do my customers want to buy from me?” – savvy si...

The Unsung Cost Benefits of Information Curation (and the High Costs of Ignoring It)

Information managers need to be able to quantify the value of information curation, because otherwise justifying its cost can be difficult. ...

Product Information Management: 4 Key Principles of Good Product Data

In a slight departure from our previous article on proactively (and tactically) preparing for a product data transformation, let’s explore s...

Commercial PIM Systems: 4 Best Practices To Conduct Before a PIM Evaluation

As your business and product data complexity grows, so too may your need for an enhanced Product Information Management (PIM) system that ac...

Building Personalized Experiences

Through the power of attributes across product, customer, content, and asset domains. Applying customer and journey context means serving up...

The Role of a Customer Data Platform

CDPs are increasingly essential to integrated digital marketing programs. Deploying these technologies reveals gaps and challenges throughou...

The Problem of Personalization: AI-Driven Analytics at Scale

This Article originally appeared in the November/December 2017 issue of IT Pro, published by the IEEE Computer Society. Despite all the inve...

The Problem with AI

This Article originally appeared in the July/August 2017 issue of IT Pro, published by the IEEE Computer Society. Most of the work that data...

How to Design Successful Governance Programs

Herding cats. Lack of management support. Not my job. A distraction. So much governance behavior can be described as a “people problem,” whe...

Predicting ROI: Is Your Customer Experience Project Worth It?

So, your digital merchandising team needs some help with their online customer experience. That's great! The first step is admitting you hav...

Taking Knowledge Management to the Next Level

It is time to start thinking about knowledge management differently by going back to basics. Many new and emerging means of leveraging knowl...

Getting Your Data House in Order

This Article originally appeared in ITProfessional Magazine. "In the last issue of IT Professional, I discussed the role of the chief data o...

AI-Driven Enterprise Search Is Closer Than You Think

One of the biggest challenges of bringing artificial intelligence (AI) into enterprise search is simply getting it in the door. The people b...

What it Takes to Deliver Successful AI-Driven Search

Artificial intelligence (AI) promises to deliver enterprises higher efficiency, increased accuracy and greater utilization of corporate info...

How AI-Driven Search Could Bring Us Closer to the Intelligent Workplace

Artificial intelligence (AI) isn't a new magic concept. AI has been kicking around for a while now, though many associate the concept with A...

Taxonomy vs Taxonomy vs Taxonomy

The term “taxonomy” is used in many ways, and therefore can be confusing. Taxonomy has many use cases and many different functions. Google d...

How to Create a Marketing Technology Blueprint: The Myth of the Marketing Stack

In order to make sense of the dizzying array of marketing technology options, people have turned to graphical representations of the tools t...

What Is the Difference between Taxonomy and Ontology?

Struggling to differentiate between a business taxonomy and business ontology? Don’t worry, you’re not alone. This post breaks down the key ...

Data Virtualization and Digital Agility

This Article originally appeared in ITProfessional Magazine. "Data lakes” has become the new buzzword for organizations dealing with never-e...

Product Information Governance Leads to Process Improvement

Governance is essential to product information and taxonomy management. Governance ensures consistency, accuracy and adherence to the brands...

Data Governance and Digital Transformation

Governance is often thought of as a boring endeavor - a tedious activity that is needed for compliance but is neither innovative nor creativ...

Introduction to Planning a Winning B2B Website - Mapping the Secret Life of Product Data

There may have been a day when a B2B sales organization could get away with ignoring their website. But, in an age when everyone judges thei...

Designing an Information Management System for Your Employees

This Article originally appeared on CMSWire.com. In an ideal world, enterprise information management (EIM) systems provide every employee w...

Manage Experience Consistency ... or Chase Your Customers Away

This Article originally appeared on CMSWire.com. Consistent, relevant customer experiences don't happen by accident. They rely on setting an...

Going Beyond Data-Driven: Are You Ready to Become an Insights-Driven Organization?

An insights-driven organization makes decisions about its customers based on data, primarily internal data. This concept goes beyond custome...

5 Steps to Turn a B2B Legacy Company Into a Revenue-Driving Digital Star

This Article first appeared on ChiefExecutive.net. Because all consumers shop and buy online, B2B sites are expected to have the same capabi...

The Product Data Black Hole: How to Avoid the Taxonomy Junk Drawer

Every house has one: The junk drawer. The place you shove things when you are not quite sure where to put them or whether to keep them. Most...

The future of B2B eCatalogs - Be Like Amazon

If you’re a B2B distributor that’s been around for a while, then you probably grew up in a specific vertical and developed a reputation with...

6 Product Relationships that Increase the Cart

The proper use of product relationships can really build the sale. Recently I was shopping online for some stain for a furniture refinishing...

B2B: To Compete in Digital, You Need to Own Your Product Information

If you’re like most B2B manufacturers or distributors, you’re taking a page from the B2C playbook and you’re building out the product experi...

9 Signs of a Great Display Taxonomy

Companies make use of many taxonomies to organize information about their product line. One of the most important of these is the display ta...

How AI Supports Knowledge Workers

This Article originally appeared on CMSWire. Some knowledge workers fear they are next in line to be made obsolete by artificial intelligenc...

You have chosen a BI tool—what’s next?

Congratulations! You just selected a business intelligence tool. This product or platform will be either a new undertaking in your company o...

You Can't Ignore the Unsexy Side of Digital Transformation

This Article was originally published on CMSWire. When I hear about Digital Transformation initiatives, I think back to when people consider...

Really, Really Big Data - NASA at the Forefront of Analytics

This Article originally appeared in IT Pro, published by the IEEE Computer Society. Space is big. Really, really big. And the data involved ...

Getting Started with Cognitive Computing

This article originally appeared in KMWorld Magazine. Cognitive computing is real. It is here now, and as time goes on, it is only going to ...

Extracting Insights from Big Data – Building a Knowledge Architecture

This Article originally appeared on CMSWire.com. Every CIO has heard about the promise of Big Data – gleaning new insights from customers, m...

Making Intelligent Virtual Assistants a Reality

Intelligent Virtual Assistants are capturing market share rapidly. As analytics and AI technologies scale, and as some standard models begin...

Building a Successful Digital Transformation Roadmap

Do you have a roadmap to guide your digital transformation? Does it lay a solid foundation for the successful transition to your vision of a...

Understanding Virtual Agents – What's Needed to Make Them a Reality?

Recorded - available as on demand webcast Cognitive computing is tool that can be used to enable intelligent virtual assistants to perform a...

B2B: World-Class Customer Experience Requires World-class Product Data

The complexity of the B2B sales process has been a barrier to the adoption of digital commerce. However, B2B firms are now joining the race ...

Marketing, Personalization, and AI

This Article originally appeared in KMWorld Magazine. Personalization is one incarnation of a longstanding objective that embodies the essen...

Assessing Your Ecommerce Website – The Value of Heuristics and Logs

When EIS evaluates an ecommerce website we judge it according to a collection of heuristics. A heuristic gives us a way to compare what is c...

A Primer on Cognitive Computing

This Article originally appeared in KMWorld Magazine. According to technology publisher Tech Target[i], “Cognitive computing is “the simulat...

Master Data Management: Data Quality Supports Achievement of Business Goals

Sometimes a business problem that sounds simple to solve turns out to be a major challenge. For example, getting a count of a company’s cust...

Launching a Master Data Management Program: Eight Key Steps in the Journey

To maximize your customer's experience, a 360-degree view must be compiled from customer data that touches every part of your organization. ...

Agile Taxonomy Development - an Oxymoron?

Product Taxonomies, on the whole, are iterative in nature. If your company starts selling products it's never sold before, you might need to...

MDM - The Key to Successful Customer Experience Management

Recorded - available as on demand webcast Providing the best possible customer experience and streamlining the buying process with relevant,...

Optimize Search to Enhance the Digital Customer Experience

From an ecommerce perspective, search is an essential ingredient in the digital marketing formula for attracting visitors and converting the...

How to Use Site Search to Drive Conversions and Create Customers

Recorded - available as on demand webcast If you have not optimized site search on your digital commerce site, you are losing money. Accordi...

Site Search - A Digital Commerce Secret Weapon

Site search is an often-overlooked weapon in the digital arsenal available to Internet retailers. However, site search is becoming a much hi...

Using Business Analytics to Drive Higher ROI and Organizational Change

Recorded - available as on demand webcast Analytics is particularly challenging because the specialized nature of tools and approaches make ...

Leveraging Data Analytics to Drive Growth and Innovation

Analytics is undergoing a revolution in tools, technologies, applications and adoption. The industry is rapidly evolving and organizations a...

Applying Science to the Art of Digital Merchandising

Winning in today’s competitive retail marketplace is defined by the ability to truly differentiate the digital experience at all touch point...

Knowledge is Power: Context-Driven Digital Transformation

There was a time when digital transformation was considered a strategic vision for how organizations evolve from a traditional model of cust...

Maximize Your Ecommerce Search Box With Autocomplete and Autosuggest

Many of today’s ecommerce platforms offer the ability to create and curate search suggestions using type-ahead lists within the search box. ...

Six Critical Success Factors for SharePoint Enterprise Content Management (ECM) Implementations

In many organizations SharePoint is the Enterprise Content Management (ECM) system of choice. Success requires framing a consistent enterpri...

Proving that your content makes a difference

Last year a client asked us to integrate web analytics into their Intelligent Assistant to measure how much it was being used. The request c...

Profiting from the Next Level of Knowledge Management (KMWorld)

This article originally appeared in KMWorld Magazine. Pragmatic Steps to Deploying Next-Generation, Search-Based Applications Called “Intell...

Field Service Collaboration – Closing the Loop

Much has been done to advance the efficiency and effectiveness of field service delivery – smarter parts inventory management, intelligent r...

Task-Level and Topic-Level Content Unlock New Levels of Productivity

Creating clear, concise service procedures is the first step toward driving consistent service technician performance. After all, how can we...

Designing Taxonomies for Mobile

Whether your mobile development strategy includes native apps, hybrid applications or mobile optimized websites, the bottom line in mobile d...

Consumer-Focused Digital Agility

There are four key agility levers that drive more engaging and profitable relationships with consumers. Businesses have the opportunities to...

How to Increase Field Service Performance by Reducing Variability

If the name Garrison Keillor rings a bell, you know that in Lake Wobegon, “all the children are above average.” “We just want you to be aver...

6 Ways To Improve The Value Of Existing Content

We all like to believe that knowledge is important, and possibly even accurate as well. Once that knowledge is documented, however, its valu...

Information Strategy - The Kitchen Analogy

I've always been fascinated by how challenging it can be to make analogies between digital content strategies and the "real world." We organ...

Building A Taxonomy For A Quotations Reference Application

Hachette Book Group has a mobile app for Bartlett's Familiar Quotations, one of the world's most recognized classic reference books. This pr...

Organizational Structure and Your Taxonomy: Where Does it Go?

Should departmental or organizational structures be managed as a taxonomy? While there are advantages and limitations to organizational stru...

Content Strategy, Content Organization and Post Merger Integration

In the Boston Consulting Group’s (BCG) Perspectives e-alert for August there is some interesting analysis/insight on Post Merger Integration...

Should you Manage your Product Information Taxonomy In a TMS or a PIM System?

It’s a very open question … as they always are … and it depends on the weighting of some of the considerations we’ll look at below. We’re wo...

Making the Case: Explaining Taxonomy to Business People

For many information science professionals, it’s easy to become accustomed to common problems and their attendant solutions as basic or obvi...

Avoiding Metadata Chaos, Part 2: Integrating Enterprise Metadata and Taxonomies

This is a continuation of a previous post: What You Need to Know to End Information Chaos. Business makes extensive use of taxonomy and meta...

What You Need to Know to End Information Chaos (Part 1)

Clients I work with struggle with many issues. Among these, two often rise to the top. How do we show the impact of metadata on our business...

Information Uniqueness and Improving the Retail Customer Experience

Selling online is dependent upon information. Without information for the customer to process it is essentially impossible to sell online. I...

First Know your Pain Points - Oracle PDQ Methodology for Management of your Product Data

In this blog post I’m going to talk about a couple of the likely pain points in your product master data world –places where your product da...

Oracle PDQ: Data Quality, Analysis & Cleansing for Management & Integration

We’re several months into a large project implementing Oracle PDQ (Product Data Quality) for a major online retailer. This is the first of w...

Making the Business Case for Taxonomy

The most important issues to business today include information overload, integration challenges, improved efficiency, adaptability to compe...

Taxonomy in Information Archaeology

Clink, clink went two halves of a Japanese rifle shell case on my researcher's desk at the National Archives and Records Administration faci...

Taxonomists and Usability Experts: Learning from Each Other

Taxonomists never work in isolation: they collaborate with subject matter experts, content managers, systems integrators, information archit...

Metadata Management Strategies for Marketing Based DAM

After a decision has been made to invest into DAM or MRM solutions and the system has been introduced, one of the realizations that many mar...

Tips for Keyword Research

As an organization, it’s vitally important to our success that we have an understanding of the language being used by our target audiences w...

Naming Conventions for Digital Assets: How much is too much?

Digital assets come in a seemingly limitless variety of flavors. Some intrinsic metadata comes along for the ride with particular formats, b...

Taxonomy and Records Management

Taxonomies, as hierarchical vocabulary structures, clearly define relationships between words and concepts. If a taxonomy is implemented and...

Subject Matter Experts and Taxonomy Development

Some say that subject matter expertise is necessary in taxonomy development. This is understandable; it makes sense to assume that the more ...

Taxonomies, Metadata, & Search

The information age poses all kinds of challenges, the most fundamental of which is how to find things — this Articles explores how a taxono...

How We Help You Make Your Data Work Harder

At Earley Information Science, we know that data drives digital. Using our field-proven methods, we'll make your data work harder. We want you to be successful and we're ready help wherever you are in your transformation journey—from strategy and design to implementation and optimization.

 
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