Myth vs Reality in Artificial Intelligence

I was invited to write an article for TeleTech's quarterly publication Customer Strategist called "Five Myths about Artificial Intelligence"...

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Myth vs Reality in Artificial Intelligence

I was invited to write an article for TeleTech's quarterly publication Customer Strategist called "Five Myths about Artificial Intelligence"...

BioIT World - How to Get the Best of Commercial and Open-Source Large Language Models While Protecting Corporate IP - Workshop Notes Processed by LLM

My colleague Chesley Chen assisted with note taking at the workshop we delivered at BioIT World and used ChatGPT to summarize. Here is the r...

AI’s Value for Product Data Programs

By Dan O'Connor, Director of Product Data, Earley Information Science AI is all the talk of every business trying to find new ways to engage...

The Critical Role of Content Architecture in Generative AI

Topic: Generative AI This article was featured in the Association for Intelligent Information Management (AIIM). What Is Generative AI? Gene...

Conversation with ChatGPT on Enterprise Knowledge Management

In another article, I discussed my research into ChatGPT and the interesting results that it produced depending on the order in which I ente...

The Future of Bots and Digital Transformation – Is ChatGPT a Game Changer?

Topic: Generative AI Digital assistants are taking a larger role in digital transformations. They can improve customer service, providing mo...

Innovation with Utility in Mind - What’s Ahead for 2023

It has been a year of advances in AI with new tools that create art, write essays, and have conversations that are often (but not always) st...

Knowledge Engineering, Knowledge Management and AI Assistants

AI assistants are a form of cognitive AI. They go by many different names. The different terms used to identify AI assistants are described ...

What is Hybrid AI? An Approach for Data Discovery

Hybrid AI is a method of combining machine learning, which uses statistical models to analyze data, and symbolic AI, which is semantic-based...

AIs That Can Draw - It is Still About the Data

Creativity is considered to be a bastion of humanness and somewhat outside of the realm of artificial intelligence. But AI can be used to ge...

[Video] How Can My Company Get Started With Information Architecture?

TRANSCRIPT What can seem very daunting to organization is the fact that this problem is big and challenging and difficult. However, there's ...

[Video] When is the Best Time to Invest in Information Architecture

TRANSCRIPT So the question about making an investment in IA, it always has to happen. And whether you're doing it intentionally or not, you ...

[Video] Who Benefits From Investments In Information Architecture

TRANSCRIPT When you make investments in information architecture it does a lot of things. First of all, there are multiple levels. You're ac...

[Video] Why is Information Architecture so important RIGHT NOW?

TRANSCRIPT Information Architecture is extremely important today, especially since there's a lot of new technologies, emerging technologies,...

[Video] How does information governance help make data driven decisions?

TRANSCRIPT I wanted to take a few minutes and talk about decision making based on data. It's really about how we can measure the results of ...

Make Data Driven Decisions with the Right Customer Journey KPIs

The customer journey and the customer lifecycle are terms that are often used interchangeably, but there are nuances that make them differen...

[Video] What Is Information Architecture?

TRANSCRIPT Information Architecture is a way of designing an information structure for any system or any process. And the analogy that I lik...

[Infographic] Top 10 Reasons You Need To Audit Your Martech Stack

During the course of our clients' digital transformation projects it is common to be talking about the technologies and tools that need to e...

Leveraging First Party Data – A New Imperative

Consumer concerns and new regulations have put purveyors and users of third party data on notice that this source of data may soon be extinc...

Digital Governance: It’s a Numbers Game (Metrics, KPIs, and ROI, that is)

If your organization is on a journey of digital transformation you need to intentionally and proactively manage, control and exploit the val...

Use Customer and Behavior Data To Create Personalized Experiences

The more quickly customers can find the product they are seeking, the more likely they are to complete a transaction and to return to the si...

How to Design Omni-Channel IVAs That Humans Love To Use

When supported by an appropriate information architecture and designed with a deep understanding of the customer, virtual assistants can acc...

How To Choose The Best Marketing Process For Digital Transformation

Most organizations are realizing that understanding and embracing the sea change that is impacting the marketing function will mean the diff...

Build Better Bots For Agents and Customers With Knowledge Architecture

How does knowledge architecture help with automating customer interactions? Automating routine interactions can provide consistency, speed, ...

The Business Value of Taxonomy Panel Discussion – Key Take Aways

Taxonomy is a critical component of data-driven applications and processes, but implementing and sustaining a program can pose a challenge. ...

4 Reasons B2B Manufacturers need Strong Product Data

There are many manufacturers who have started to take the leap forward in the digital space, but there are still a great number who rely sol...

6 Key Elements of a Successful B2B Manufacturer’s Marketing Strategy

To compete in today’s digital marketplace, B2B manufacturers and distributors must offer customers an experience similar to those offered by...

5 Key Types of Product Taxonomy and How They Can Drive Your Business

Product taxonomies are critical to the customer experience on ecommerce platforms, marketplaces and websites. In order for customers to find...

5 Proven Strategies That Boost Customer Engagement

An effective customer engagement strategy is table stakes to compete in both the B2C and B2B markets today. Top brands commit to being custo...

The Definitive Guide to Customer Engagement

A comprehensive customer engagement strategy is the most strategic competitive differentiator for organizations today. To successfully compe...

4 Benefits of Implementing PIM Software

Product data management (PDM) is a crucial investment that top performers in the market have made to make their product information more fin...

How Does Visual Search Work?

Visual search has been gaining a lot of momentum. Product images are of course provided on websites to assure purchasers that they have sele...

Product Data Management vs Product Information Management: What You Need to Know

Product data management and product information management might sound like the same thing – how different is product data from product info...

PIM Project Best Practices - Communicating With Stakeholders

Why is stakeholder communication important? Once you have initial buy-in for a PIM project, how do you encourage the people who have an inte...

3 Steps of an Effective Knowledge Management Journey

Modern-day companies are overwhelmed with data. Whether it's decades of product information or customer conversation history, there is no sh...

The Comprehensive Guide to Developing a Knowledge Management Strategy

Learn how to develop a comprehensive knowledge management strategy that supports current needs and prepares your organization for an AI-powe...

How Do Knowledge Graphs Address The Challenges Facing Enterprises In An Age of Accelerated Change?

The pandemic was a trigger for changing work patterns and driving online behaviors that have become permanent - that it not only accelerated...

How To Use Data Driven Decision Making To Improve Ecommerce Outcomes

Is the money your company spending on product information management paying off? How do you know where you should invest? If you are not sur...

PIM Implementation: Lessons Learned from 3 SAP Hybris Case Studies

With the acceleration of digital transformations brought on by the COVID-19 pandemic, almost every organization is facing challenges in how ...

6 Steps to Success With Your PIM Implementation Project

A new PIM system costs a lot of money, but is also a huge asset. It allows a company to organize its product data, which is almost as import...

Coding the Future Podcast - The Data Driven Enterprise

Seth Earley joins Dr. Sharon Jones on her podcast "Coding the Future" for a wide ranging conversation about creating the data driven enterpr...

Online grocery shopping: How product data attributes can lead to a brighter future

The online experience can be directly correlated to the quality of the product data in your key systems. Grocery has lagged behind other sec...

What is a PIM and why should you want one?

A Product Information Management (PIM) system provides a central location for product data that is used in downstream systems. It is where y...

Tackling Complex Product Configuration Documentation Challenges with Component Content

Any organization that sells a solution with many options, components, or parts has a significant challenge when it comes to providing docume...

How Governance Keeps Your PIM Optimized for the Long Term

Governance is a program used to ensure data is being managed efficiently. There are many aspects of governance that should be considered whe...

How Information Architecture Improves Customer Experience

As executives look for ways to improve the customer experience, it is important to realize that a good customer experience assumes you have ...

How to Choose a PIM Implementation Partner

You wouldn’t go to a general practitioner for brain surgery, nor would you go to a brain surgeon for an orthopedic operation. Doctors are sp...

8 Steps to PIM readiness - are you prepared make the jump?

There are many famous quotes that tell you to “Just Do It” (Nike Slogan), “Start before you’re ready. Don’t prepare, begin.” (Mel Robbins*) ...

How to pick the right PIM software for your ecommerce business

Not all PIM software packages are equal, there is not a one size fits all answer. Every company is different, has different requirements and...

Is Your Organization Is Ready To Take On An AI Project?

Quite a few companies are actively experimenting with AI projects, but not many are in full production. Successful AI projects must have cer...

The Role of Ontology and Information Architecture in AI

Ontologies form the knowledge scaffolding of the enterprise and provide reference values for both structured and unstructured information. T...

Five Keys to Success for Digital Transformation

More organizations than ever are working to implement digital transformations, but stepping back to understand the critical steps can be dif...

How AI Projects Fail, and 3 Key Ingredients for Success

Topic: Generative AI Over the years, many definitions of AI have emerged, and a lot of them are misleading--particularly the ones that descr...

New Age of Knowledge Management

Knowledge management is experiencing a resurgence because of the growing awareness that not only can it solve current problems, but it can a...

Tips and tricks for simple and quick folder and file naming conventions

This post originated during the 2020 pandemic which catalyzed the need for organizations to quickly enable remote work.  For some organizati...

Measuring Website Usage & Taxonomy Effectiveness

How can you use analytics to understand and optimize your taxonomy to drive high-performance eCommerce? Three key metric sets help us unders...

Enhancing the Digital Customer Experience with CX Analytics and Insights

There was a time when “customer experience” was defined by a combination of buyer persona attributes, market segment data and customer purch...

Four Critical Elements of Metrics-Driven Information Governance

The importance of information governance is recognized by most organizations, both for its operational value and its role in supporting such...

Who Owns the Business Ontology - Staffing Up For Ontology Development

In a poll we conducted during our webinar on “How Ontologies Drive Digital Transformation,” only 16% of the participants had developed ontol...

A Pragmatic Approach to Digital Transformation

Everyone is talking about digital transformation, but few organizations are implementing it in a practical way. Digital transformation requi...

Information Architecture: The Foundation for Digital Transformation

Digital transformations are all around us – technology innovation is enabling new applications, new insights and new operating models that a...

How Taxonomy Design Can Make or Break the Customer Experience

The display taxonomy on an ecommerce website is the backbone of the customer experience. It provides the structure, navigation paths, breadc...

Global Attributes for Ecommerce – When and When Not to Use Them

In our last few blogs we’ve been focusing a lot on taxonomies and taxonomy design for ecommerce sites. In this blog we will shift gears a bi...

How Product Attribute Schema Design Provides a Competitive Advantage

In this age of digital transformation, organizations compete on their data. Every interaction, whether internal to the company or external, ...

How To Avoid Hiding Products In Your Taxonomies

Many product taxonomies start with good intentions but are corrupted over time by a proliferation of “miscellaneous” nodes – virtual “junk d...

Getting The Most From Images On Your B2B Ecommerce Site

Or, How to Get More Than 1000 Words From Your Product Images. Images are powerful and becoming more vital to online success as B2B customers...

Product Taxonomy Mutual Exclusivity - One Product, One Place

Mutual Exclusivity is an organizing principle for taxonomies which requires every SKU in your product catalog have one (and only one) place ...

Winning in the Digital Divide by Harnessing the Power of High-Quality Product Data

The pressure is on for B2B distributors to up their online game as millennials, who are digital natives, are increasingly becoming their buy...

To Differentiate Your Customers’ Online Experience, Change Your Product Descriptors

This blog originally appeared on the MDM.com. When was the last time you went shopping for something intangible? Where instead of being able...

Omnichannel Taxonomy & Attribute Design

Digital commerce leaders have made the mental shift from “what products do I sell?” to “how do my customers want to buy from me?” – savvy si...

There’s No AI Without IA: 5 Insights You Don’t Want To Miss

Your customers are in control. They demand a personalized, accurate, and fulfilling journey with your enterprise, whenever and wherever they...

The Unsung Cost Benefits of Information Curation (and the High Costs of Ignoring It)

Information managers need to be able to quantify the value of information curation, because otherwise justifying its cost can be difficult. ...

Digital Transformation: What it means

Many life events can justifiably be called a transformation, and their effect is pervasive. Moving to another country, for example, may requ...

Bridging Silos and Managing Change During Digital Transformations

“There’s No Budget for the Common Good” Organizations have been using digital technologies for decades, but the last several years have seen...

Product Information Management: 4 Key Principles of Good Product Data

In a slight departure from our previous article on proactively (and tactically) preparing for a product data transformation, let’s explore s...

Commercial PIM Systems: 4 Best Practices To Conduct Before a PIM Evaluation

As your business and product data complexity grows, so too may your need for an enhanced Product Information Management (PIM) system that ac...

The Lure of Emerging Technologies: Getting Ready for New Challenges

Two very interesting and seemingly contradictory trends are taking place in the information landscape. On the one hand, technologies are evo...

How to Talk to Executives About AI

What executives need to understand is the data, content and knowledge that feeds AI and machine learning algorithms are more important than ...

The Internet of Things and Product Data

In 2012, IBM estimated that the number of devices that were expected to be connected to the internet by 2015 would be in 1 trillion. It turn...

Chatbot Best Practices - Webinar Overflow Questions Answered

WATCH: Knowledge Engineering, Knowledge Management, and Chatbots This webinar resulted in several great questions that we were unable to get...

Knowledge Engineering: Structuring Content for Artificial Intelligence

EIS was recently engaged by a client who needed an enterprise approach for addressing search and information access challenges. Like many la...

Enterprise Adoption of AI

While Artificial Intelligence (AI) still has an air of mystery about it experiments with machine intelligence tools and AI applications are ...

Are Chatbots a Good Place to Start Your Enterprise AI Initiative?

I recently came across an article from ZD Net that contained an interview with Stephen Pratt, CEO of AI solution provider Noodle.ai. In the ...

Overcoming Personalization Challenges: The Role of the Customer Data Platform

Quick Summary The digital experience is comprised entirely of data. The mobile device effectively becomes the sales person. In the physical ...

Physical to Digital – How the Grocery Sector is Poised for Transformation

Covid Is Accelerating Transformation of the Grocery Industry The grocery industry is the last major retail sector to seriously address consu...

The Personalization Chasm – From Lab to Production

AI-driven personalization holds a lot of promise for marketers. However, few have managed to put the promise into practice because the leap ...

How to Design Successful Governance Programs

Herding cats. Lack of management support. Not my job. A distraction. So much governance behavior can be described as a “people problem,” whe...

Ontologies for ecommerce personalization - going beyond taxonomies

Knowledge is continually evolving, with new designs and discoveries leading to innovation across all industries. Sellers of technical produc...

How Taxonomy Enables Innovation in B2B Ecommerce

Taxonomies have evolved over the years from being a way to navigate a website to providing the underpinnings of advanced ecommerce innovatio...

Predicting ROI: Is Your Customer Experience Project Worth It?

So, your digital merchandising team needs some help with their online customer experience. That's great! The first step is admitting you hav...

Shiny Things and Bad Data: The Two Biggest Challenges Facing CIO’s and CTO’s

When I speak to CIO’s and CTO’s, they are grappling with two things: Staying up to date with new capabilities that the business either wants...

Knowledge Bots and Machine Learning

We have been seeing significant progress in the field of machine learning – programs that “learn” as they process information in order to pr...

3 Ways Product Data Can Help Fulfill Your Brand Promise

Digital transformation as a concept has lost a lot of its meaning and has become a catch-all for many types of information initiatives. What...

Taxonomy vs Taxonomy vs Taxonomy

The term “taxonomy” is used in many ways, and therefore can be confusing. Taxonomy has many use cases and many different functions. Google d...

Knowledge Management and User Engagement – Weaving the Experience into Work Practices

Organizations are maturing in their understanding of knowledge management. But true engagement and acceptance is still a major obstacle to s...

What Is the Difference between Taxonomy and Ontology?

Struggling to differentiate between a business taxonomy and business ontology? Don’t worry, you’re not alone. This post breaks down the key ...

A New Approach to Data, Content and Knowledge Management - Do it Right

Our information landscape is changing faster than ever – solving problems in the short term while preparing for the future requires a differ...

Product Information Governance Leads to Process Improvement

Governance is essential to product information and taxonomy management. Governance ensures consistency, accuracy and adherence to the brands...

Knowledge Management in Healthcare and Life Sciences

In the age of observational outcomes, skyrocketing healthcare costs and personalized medicine, applied knowledge impacts every aspect of the...

The Coming Chatbot Craze (and What You Need to Do About It)

At the Opus Research (@opusresearch) Intelligent Virtual Assistant Conference in San Francisco this week, I heard from vendors, analysts, gu...

Going Beyond Data-Driven: Are You Ready to Become an Insights-Driven Organization?

An insights-driven organization makes decisions about its customers based on data, primarily internal data. This concept goes beyond custome...

The Product Data Black Hole: How to Avoid the Taxonomy Junk Drawer

Every house has one: The junk drawer. The place you shove things when you are not quite sure where to put them or whether to keep them. Most...

How Metadata Runs The World

Ask Google, Facebook, Uber or any of the $billion startups (the so called unicorns) out there if metadata runs the world. A friend sent me a...

The future of B2B eCatalogs - Be Like Amazon

If you’re a B2B distributor that’s been around for a while, then you probably grew up in a specific vertical and developed a reputation with...

6 Product Relationships that Increase the Cart

The proper use of product relationships can really build the sale. Recently I was shopping online for some stain for a furniture refinishing...

How to Train Your Robot

What do curated content, personalization and machine learning have in common? Personalization is all about giving people appropriate informa...

B2B: To Compete in Digital, You Need to Own Your Product Information

If you’re like most B2B manufacturers or distributors, you’re taking a page from the B2C playbook and you’re building out the product experi...

Cognitive Search – The Next Generation of Information Access

You no doubt have heard about cognitive computing and see the inroads that AI is making in daily life as one technology company after anothe...

9 Signs of a Great Display Taxonomy

Companies make use of many taxonomies to organize information about their product line. One of the most important of these is the display ta...

Semantic Tagging and Data Mining to Improve SEO

What do we mean by “semantic tagging”? Isn’t that just tagging? The answer is yes and no. Semantics refers to the study of meaning. Tagging ...

You have chosen a BI tool—what’s next?

Congratulations! You just selected a business intelligence tool. This product or platform will be either a new undertaking in your company o...

Smart Merchandising – Inspired by Artificial Intelligence

“If artificial intelligence has its way, discounting could disappear, thanks to software that tells retailers exactly what and how many prod...

Data Quality Metrics - What's your Aardvark Index?

Back in 2016 residents of a property an hour’s drive from Wichita, Kansas, were suffering through some very strange and unpredictable activi...

Differentiating with digital assets: which stage are you in?

Today’s shoppers are visually-influenced, and simultaneously engaging across a greater variety of touch points than ever before. Rising comp...

Information Governance: Using Joy as a Metric

Our family recently came across the book The Life-Changing Magic of Tidying Up by Marie Kondo, a best-selling life-changing book about simpl...

How to Improve Search Results with Auto-Classification

A very common complaint from people using content management systems is “Search doesn’t work.” Now, that’s a broad statement and probably ne...

Office Supply Retailer Goes Endless Aisle for Digital Transformation

When an office supplies chain found that in-store sales were lagging, a series of strategic decisions were made to improve the top and botto...

Why the Timing is Right for Knowledge Management Portals

Knowledge management portals have gone in and out of style over the years. Portals were the rage back in the early 90’s, promising the “inte...

Measuring Digital Marketing Maturity in a Complex Environment

As technologies evolve and processes are digitized, the marketing and customer experience function is being transformed. Whether this transf...

Digital Marketing in the Age of Big Data

Digital Marketing is the subject and focus of so many things nowadays that many have come to accept the axiom that “all marketing is digital...

Assessing Your Ecommerce Website – The Value of Heuristics and Logs

When EIS evaluates an ecommerce website we judge it according to a collection of heuristics. A heuristic gives us a way to compare what is c...

Master Data Management: Data Quality Supports Achievement of Business Goals

Sometimes a business problem that sounds simple to solve turns out to be a major challenge. For example, getting a count of a company’s cust...

Intelligent Agents, Cognitive Computing and Artificial Intelligence

While predictions are difficult to make, especially about the future, there is no doubt that technical capabilities in the field of making c...

Cluster Analysis in Big Data Mining Explained - Without the Math

So we’ve all heard the term “big data” by this point - lots and lots of data coming from many sources, some of them disparate, most of them ...

Agile Taxonomy Development - an Oxymoron?

Product Taxonomies, on the whole, are iterative in nature. If your company starts selling products it's never sold before, you might need to...

Does your site present search results effectively, or make visitors flee?

After a prospective customer has gone through an Internet search, successfully arrived at your company’s website, and searched for the speci...

Boosting your search results: White Hat or Black Hat?

Given that few people go beyond the first page or two of search results, most organizations find that the incentive is high for using every ...

Why Information Taxonomy Must Represent the Landscape of the Business

"Master Data, enterprise architecture and digital transformation begin with a conceptual view of the enterprise." In the online world, a gre...

Site Search - A Digital Commerce Secret Weapon

Site search is an often-overlooked weapon in the digital arsenal available to Internet retailers. However, site search is becoming a much hi...

Making Sense of Marketing Technology – A World of Confusion and Complexity

Most marketing people involved in marketing technology (also referred to as “martech”) are by now familiar with the Lumascape technology lan...

Leveraging Data Analytics to Drive Growth and Innovation

Analytics is undergoing a revolution in tools, technologies, applications and adoption. The industry is rapidly evolving and organizations a...

Four Reasons to Avoid Concatenated Labels in Your Taxonomies

Here’s a short piece of advice for the practicing taxonomists out there: Try to avoid concatenated labels. Concatenated labels are those cat...

Aggregate Content: Why You Need to Have It

In today’s world of content and data coming from multiple sources and in multiple formats, the idea of aggregate content is one of much disc...

Searchandising - Making the Customer Feel Special Every Time She Searches

In today’s highly competitive and ubiquitous ecommerce environment, offering a fresh and personalized experience is more critical than ever....

Making it Personal: Strategies for Creating Meaningful Customer Interactions

Relevant, personalized content can significantly improve outcomes and improve revenue—some organizations have reported uplift of 70% for pro...

Mining Big Data: An Overview

“Big Data” has become one of the hottest topics in both information science and corporate settings alike. As the internet and its amount of ...

Data Hygiene - the Unsexy but Necessary First Step Toward Omnichannel Success

An article in the Harvard Business Review online entitled “Why Nordstrom’s Digital Strategy Works (and Yours Probably Doesn’t)” addressed co...

Maximize Your Ecommerce Search Box With Autocomplete and Autosuggest

Many of today’s ecommerce platforms offer the ability to create and curate search suggestions using type-ahead lists within the search box. ...

Prioritizing Enterprise Content Programs: Where to Begin?

I just returned from a working session with a large retail client, during which we discussed ways to begin the next phase of their content s...

The “Knowledge Quotient” – How Leading Enterprises Are Getting Greater Value from Information Assets

IDC’s research report on knowledge workers and information findability is often quoted when people are trying to build the business case for...

Master Data Management and Enterprise Taxonomies - A Common Vision

Building shared understanding and a common vision is part of the process. One of our enterprise customers is a large retail organization tha...

Proving that your content makes a difference

Last year a client asked us to integrate web analytics into their Intelligent Assistant to measure how much it was being used. The request c...

The Top 4 Key Concepts Driving Digital Transformation

Organizations from large enterprises to one-man shops are in the midst of a digital transformation. Some gladly embrace the change. Others r...

Field Service Collaboration – Closing the Loop

Much has been done to advance the efficiency and effectiveness of field service delivery – smarter parts inventory management, intelligent r...

Task-Level and Topic-Level Content Unlock New Levels of Productivity

Creating clear, concise service procedures is the first step toward driving consistent service technician performance. After all, how can we...

Designing Taxonomies for Mobile

Whether your mobile development strategy includes native apps, hybrid applications or mobile optimized websites, the bottom line in mobile d...

How to Increase Field Service Performance by Reducing Variability

If the name Garrison Keillor rings a bell, you know that in Lake Wobegon, “all the children are above average.” “We just want you to be aver...

The Problem with Big Data is Context - Information Architecture Makes the Difference

The story of the blind men and the elephant illustrates how a limited perspective can lead to erroneous conclusions. Big Data can create the...

Intelligent Virtual Assistants Are Search-Based Applications

"Intelligent assistants recognize what users are looking for; and provide precise and relevant answers." How do you go from the search syste...

Upping Your Findability Game

We often think of search results as a list of links to documents or webpages. The more precise and relevant the better. But that’s not reall...

6 Ways To Improve The Value Of Existing Content

We all like to believe that knowledge is important, and possibly even accurate as well. Once that knowledge is documented, however, its valu...

Using CRANIUM for Empirical Testing

How do you know your work is any good? And I mean, really know? (This is the second post in my Heuristics and Empirics series. You can find ...

What is Semantic Search?

Semantics is the study of meaning. So a semantic search is one which “seeks to improve search accuracy by understanding searcher intent and ...

Heuristics and Empirics, Natural Frenemies

A simple question -- How do you know when you’re right? – led me down a long and treacherous path of self-discovery. The truth is that it is...

DITA – Are You Paying Attention?

Look up ‘DITA’ in the Acronym Dictionary and you’ll find 6 different definitions. Even knowing what the letters stand for (*) doesn’t put us...

Why Enterprise Information Architecture Matters

My initial title for this was “Why Enterprise Integration Matters”. This seems like an obvious statement. Of course it matters. It’s like sa...

Mobilizing for Digital Asset Management Projects – Specifically the Metadata

Digital Asset Management has a particular meaning with regard to classes of technology. The term usually refers to the management of rich me...

It’s In There – When Do You Need an Information Architect?

I was in a meeting with a client discussing the approach to Information Architecture – how to develop scenarios and use cases for a target a...

Information Strategy - The Kitchen Analogy

I've always been fascinated by how challenging it can be to make analogies between digital content strategies and the "real world." We organ...

On the Road out of Metadata Chaos Toward Maturity: Strategic Listening

Cloud applications development, NoSQL database environments, and hybrid platforms, such as MongoDB, treat metadata as data encoded in script...

Building A Taxonomy For A Quotations Reference Application

Hachette Book Group has a mobile app for Bartlett's Familiar Quotations, one of the world's most recognized classic reference books. This pr...

Organizational Structure and Your Taxonomy: Where Does it Go?

Should departmental or organizational structures be managed as a taxonomy? While there are advantages and limitations to organizational stru...

Cross Industry Trends in Information Management and Information Architecture

The single most prevalent factor in business across sectors is the increasing speed of knowledge and information processes. The difference b...

Content Strategy, Content Organization and Post Merger Integration

In the Boston Consulting Group’s (BCG) Perspectives e-alert for August there is some interesting analysis/insight on Post Merger Integration...

Ten Common Mistakes Companies Make When Developing a Taxonomy

Taxonomy development might seem like a straightforward case of setting up categories for products or services, but in fact it is more comple...

Should you Manage your Product Information Taxonomy In a TMS or a PIM System?

It’s a very open question … as they always are … and it depends on the weighting of some of the considerations we’ll look at below. We’re wo...

Making the Case: Explaining Taxonomy to Business People

For many information science professionals, it’s easy to become accustomed to common problems and their attendant solutions as basic or obvi...

Google Knowledge Graph and Taxonomy - It's in There

Google has just announced the Google Knowledge Graph (GKG). Check out a video about Google Knowledge Graph here. According to Google, this i...

Where is DAM in Your Organization?

As the cost of creating and managing digital assets drops, organizations are finding that many different business processes are seeking to i...

Avoiding Metadata Chaos, Part 2: Integrating Enterprise Metadata and Taxonomies

This is a continuation of a previous post: What You Need to Know to End Information Chaos. Business makes extensive use of taxonomy and meta...

What You Need to Know to End Information Chaos (Part 1)

Clients I work with struggle with many issues. Among these, two often rise to the top. How do we show the impact of metadata on our business...

Reality of Healthcare Digitization: the Practical versus the Possible

Healthcare information technology is undergoing enormous changes with broad consumer impact. One major area of innovation is mobile healthca...

Five Reasons Why Records Managers Need to Care about Content Management

How can you tell the difference between an introverted records manager and an extroverted records manager? The extrovert stares at your shoe...

Content Choreography - The Art of Dynamic Web Content

What is content choreography? Here's a little background on the term and what we mean by it. A major global high tech company engaged EIS to...

Why Taxonomy is Critical to Master Data Management (MDM)

Organizations are paying more and more attention to Master Data Management (MDM). MDM comprises a set of processes and tools that consistent...

Information Uniqueness and Improving the Retail Customer Experience

Selling online is dependent upon information. Without information for the customer to process it is essentially impossible to sell online. I...

First Know your Pain Points - Oracle PDQ Methodology for Management of your Product Data

In this blog post I’m going to talk about a couple of the likely pain points in your product master data world –places where your product da...

Oracle PDQ: Data Quality, Analysis & Cleansing for Management & Integration

We’re several months into a large project implementing Oracle PDQ (Product Data Quality) for a major online retailer. This is the first of w...

Taxonomy in Information Archaeology

Clink, clink went two halves of a Japanese rifle shell case on my researcher's desk at the National Archives and Records Administration faci...

Taxonomists and Usability Experts: Learning from Each Other

Taxonomists never work in isolation: they collaborate with subject matter experts, content managers, systems integrators, information archit...

Metadata Management Strategies for Marketing Based DAM

After a decision has been made to invest into DAM or MRM solutions and the system has been introduced, one of the realizations that many mar...

Naming Conventions for Digital Assets: How much is too much?

Digital assets come in a seemingly limitless variety of flavors. Some intrinsic metadata comes along for the ride with particular formats, b...

Audience Modeling For Taxonomy Development

Regardless of whether you're designing front-end interface functionality or crafting an information architecture that serves as the clothes ...

Taxonomy and Records Management

Taxonomies, as hierarchical vocabulary structures, clearly define relationships between words and concepts. If a taxonomy is implemented and...

Improve The Value Of Knowledge Through Labeling And Categorization

Here is the question posed by Arnold King (http://arnoldkling.com) "I am interested in the phenomenon of knowledge specialization.For exampl...

Subject Matter Experts and Taxonomy Development

Some say that subject matter expertise is necessary in taxonomy development. This is understandable; it makes sense to assume that the more ...

Taxonomy Project RFP Considerations

We recently had a prospect ask what they needed to consider as part of their taxonomy RFP. Here are some things to include: Specific approac...

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