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Consumer concerns and new regulations have put purveyors and users of third party data on notice that this source of data may soon be extinc...
The more quickly customers can find the product they are seeking, the more likely they are to complete a transaction and to return to the si...
2021 was a continuation of an extraordinary time. While the pandemic continued with cycles, waves and variants, businesses and individuals ...
Recorded - available as on demand webcast AI is plagued by inflated and unrealistic expectations due to a lack of broad understanding of thi...
Look at the most successful organizations and what stands out is an ability to react quickly to changing markets. This agility is the result...
Product data management (PDM) is a crucial investment that top performers in the market have made to make their product information more fin...
Product data management and product information management might sound like the same thing – how different is product data from product info...
Recorded - available as on demand webcast Human resource management teams have been through a lot over the last year as they have coped with...
Is the money your company spending on product information management paying off? How do you know where you should invest? If you are not sur...
A new PIM system costs a lot of money, but is also a huge asset. It allows a company to organize its product data, which is almost as import...
The online experience can be directly correlated to the quality of the product data in your key systems. Grocery has lagged behind other sec...
A Product Information Management (PIM) system provides a central location for product data that is used in downstream systems. It is where y...
Any organization that sells a solution with many options, components, or parts has a significant challenge when it comes to providing docume...
Online marketplaces, social media, mobile technologies and new shopper journeys have transformed the way that buyers make purchase decisions...
There are many famous quotes that tell you to “Just Do It” (Nike Slogan), “Start before you’re ready. Don’t prepare, begin.” (Mel Robbins*) ...
Not all PIM software packages are equal, there is not a one size fits all answer. Every company is different, has different requirements an...
Quite a few companies are actively experimenting with AI projects, but not many are in full production. Successful AI projects must have cer...
More organizations than ever are working to implement digital transformations, but stepping back to understand the critical steps can be dif...
Recorded - available as on demand webcast AI has been getting its fair share of inflated and unrealistic expectations due to a lack of broad...
Recorded - available as on demand webcast AI has been getting its fair share of inflated and unrealistic expectations due to a lack of broad...
How can you use analytics to understand and optimize your taxonomy to drive high-performance eCommerce? Three key metric sets help us unders...
This Article originally appeared on TDWI Upside. We know how we want our companies to work. Enterprises ought to be customer-focused, respon...
Big Data Quarterly interviewed Seth Earley about ontologies, which is a central theme to his book "The AI-Powered Enterprise," for an articl...
Recorded - available as on demand webcast AI has been getting its fair share of inflated and unrealistic expectations due to a lack of broad...
Recorded - available as on demand webcast AI has been getting its fair share of inflated and unrealistic expectations due to a lack of broad...
In a poll we conducted during our webinar on “How Ontologies Drive Digital Transformation,” only 16% of the participants had developed ontol...
Everyone is talking about digital transformation, but few organizations are implementing it in a practical way. Digital transformation requi...
Recorded - available as on demand webcast Knowledge management (KM) and artificial intelligence (AI) have both gone through booms and busts—...
Digital transformations are all around us – technology innovation is enabling new applications, new insights and new operating models that a...
The display taxonomy on an ecommerce website is the backbone of the customer experience. It provides the structure, navigation paths, breadc...
Recorded - available as on demand webcast Ontologies are getting more attention these days as a mechanism to support content, customer exper...
Recorded - available as on demand webcast Using analytics to understand and optimize your Taxonomy to drive high-performance eCommerce. In t...
Recorded - available as on demand webcast It’s hard enough to design and implement a ‘garden variety’ product information management (PIM) p...
In this age of digital transformation, organizations compete on their data. Every interaction, whether internal to the company or external,...
Recorded - available as on demand webcast Let’s face it - no one likes the ‘G’ word. It’s too often a sour antidote to excitement and nimble...
Recorded - available as on demand webcast Whereas most Retailers have already made the leap to a digital paradigm, Grocery has lagged behind...
Recorded - available as on demand webcast Business agility rests upon a well-architected environment of business processes, workflows, and c...
Digital commerce leaders have made the mental shift from “what products do I sell?” to “how do my customers want to buy from me?” – savvy si...
Recorded - available as on demand webcast Artificial Intelligence (AI) has the potential to completely revolutionize the B2B selling functio...
Let’s face it, the value of a taxonomy isn’t inherently obvious to everyone. Some people have to be convinced that a taxonomy can help them ...
A great deal of attention is being given to digital transformation. According to Forrester, “Seventy-four percent of business executives say...
In a slight departure from our previous article on proactively (and tactically) preparing for a product data transformation, let’s explore s...
As your business and product data complexity grows, so too may your need for an enhanced Product Information Management (PIM) system that ac...
These days, no matter what industry you operate in, your competitive advantage depends on the quality of the data that is flowing through yo...
How to integrate Content, Product Data and Knowledge to Meet Your Customer’s Needs Organizations are continuing the never-ending journey of ...
Recorded - available as on demand webcast In the early text-based, green-screen days of computers we talked about building a “GUI” – a Graph...
(or, how to keep Amazon and Walmart from eating your lunch – and dinner) With Amazon’s acquisition of Whole Foods Market just a few short mo...
Through the power of attributes across product, customer, content, and asset domains. Applying customer and journey context means serving up...
What executives need to understand is the data, content and knowledge that feeds AI and machine learning algorithms are more important than ...
WATCH: Knowledge Engineering, Knowledge Management, and Chatbots This webinar resulted in several great questions that we were unable to get...
Recorded - available as on demand webcast Though media, analysts and vendors are ushering in the AI revolution with gusto, the reality in mo...
While Artificial Intelligence (AI) still has an air of mystery about it experiments with machine intelligence tools and AI applications are ...
This Article originally appeared in the November/December 2017 issue of IT Pro, published by the IEEE Computer Society. Despite all the inve...
Recorded - available as on demand webcast Why don’t we hear more stories about companies that are delivering a truly unified customer experi...
I recently came across an article from ZD Net that contained an interview with Stephen Pratt, CEO of AI solution provider Noodle.ai. In the...
Quick Summary The digital experience is comprised entirely of data. The mobile device effectively becomes the sales person. In the physical...
I was invited to write an article for TeleTech's quarterly publication Customer Strategist called "Five Myths about Artificial Intelligence"...
Covid Is Accelerating Transformation of the Grocery Industry The grocery industry is the last major retail sector to seriously address consu...
AI-driven personalization holds a lot of promise for marketers. However, few have managed to put the promise into practice because the leap ...
Herding cats. Lack of management support. Not my job. A distraction. So much governance behavior can be described as a “people problem,” whe...
So, your digital merchandising team needs some help with their online customer experience. That's great! The first step is admitting you hav...
Knowledge management is undergoing a renaissance. However, it is not being called knowledge management. Instead, it is hiding under the co...
Recorded - available as on demand webcast They follow process, document their work in the CRM, never ask for raises and don’t complain. The...
When I speak to CIO’s and CTO’s, they are grappling with two things: Staying up to date with new capabilities that the business either want...
It is time to start thinking about knowledge management differently by going back to basics. Many new and emerging means of leveraging knowl...
Digital transformation as a concept has lost a lot of its meaning and has become a catch-all for many types of information initiatives. Wha...
Governance is essential to product information and taxonomy management. Governance ensures consistency, accuracy and adherence to the brands...
Every house has one: The junk drawer. The place you shove things when you are not quite sure where to put them or whether to keep them. Most...
Recorded - available as on demand webcast Brands and retailers are faced with a dilemma: how can I comply with product attribute standards a...
Ask Google, Facebook, Uber or any of the $billion startups (the so called unicorns) out there if metadata runs the world. A friend sent me ...
What do curated content, personalization and machine learning have in common? Personalization is all about giving people appropriate inform...
Companies make use of many taxonomies to organize information about their product line. One of the most important of these is the display ta...
“If artificial intelligence has its way, discounting could disappear, thanks to software that tells retailers exactly what and how many prod...
When an office supplies chain found that in-store sales were lagging, a series of strategic decisions were made to improve the top and botto...
Recorded - available as on demand webcast In today’s competitive online retail marketplace, winning is defined by a retailer’s ability to di...
After a prospective customer has gone through an Internet search, successfully arrived at your company’s website, and searched for the speci...
Given that few people go beyond the first page or two of search results, most organizations find that the incentive is high for using every ...
Site search is an often-overlooked weapon in the digital arsenal available to Internet retailers. However, site search is becoming a much hi...
Most marketing people involved in marketing technology (also referred to as “martech”) are by now familiar with the Lumascape technology lan...
Here’s a short piece of advice for the practicing taxonomists out there: Try to avoid concatenated labels. Concatenated labels are those cat...
Winning in today’s competitive retail marketplace is defined by the ability to truly differentiate the digital experience at all touch point...
In today’s highly competitive and ubiquitous ecommerce environment, offering a fresh and personalized experience is more critical than ever....
Relevant, personalized content can significantly improve outcomes and improve revenue—some organizations have reported uplift of 70% for pro...
An article in the Harvard Business Review online entitled “Why Nordstrom’s Digital Strategy Works (and Yours Probably Doesn’t)” addressed co...
Many of today’s ecommerce platforms offer the ability to create and curate search suggestions using type-ahead lists within the search box. ...
I just returned from a working session with a large retail client, during which we discussed ways to begin the next phase of their content s...
IDC’s research report on knowledge workers and information findability is often quoted when people are trying to build the business case for...
This Article originally appeared in CMSWire. Under pressure from pure play e-Tailers such as Amazon and eBay, brick and mortar retailers are...
Last year a client asked us to integrate web analytics into their Intelligent Assistant to measure how much it was being used. The request c...
Whether your mobile development strategy includes native apps, hybrid applications or mobile optimized websites, the bottom line in mobile d...
There are four key agility levers that drive more engaging and profitable relationships with consumers. Businesses have the opportunities t...
The story of the blind men and the elephant illustrates how a limited perspective can lead to erroneous conclusions. Big Data can create th...
The single most prevalent factor in business across sectors is the increasing speed of knowledge and information processes. The difference ...
The nice thing about standards is that there are so many to choose from. They're valuable and are used throughout the web development proces...
What is content choreography? Here's a little background on the term and what we mean by it. A major global high tech company engaged EIS to...
Organizations are paying more and more attention to Master Data Management (MDM). MDM comprises a set of processes and tools that consistent...
Selling online is dependent upon information. Without information for the customer to process it is essentially impossible to sell online. ...
In this blog post I’m going to talk about a couple of the likely pain points in your product master data world –places where your product da...
We’re several months into a large project implementing Oracle PDQ (Product Data Quality) for a major online retailer. This is the first of ...
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