Differentiating with digital assets: which stage are you in?

Today’s shoppers are visually-influenced, and simultaneously engaging across a greater variety of touch points than ever before. Rising comp...

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Differentiating with digital assets: which stage are you in?

Today’s shoppers are visually-influenced, and simultaneously engaging across a greater variety of touch points than ever before. Rising comp...

Mobilizing for Digital Asset Management Projects – Specifically the Metadata

Digital Asset Management has a particular meaning with regard to classes of technology.  The term usually refers to the management of rich m...

Ten Common Mistakes Companies Make When Developing a Taxonomy

Taxonomy development might seem like a straightforward case of setting up categories for products or services, but in fact it is more comple...

How To Contain Your Marketing Assets Costs

Marketers need to organize, manage, and repurpose marketing assets in order to control costs, maximize brand impact, and minimize cycle time...

Where is DAM in Your Organization?

As the cost of creating and managing digital assets drops, organizations are finding that many different business processes are seeking to i...

Metadata Management Strategies for Marketing Based DAM

After a decision has been made to invest into DAM or MRM solutions and the system has been introduced, one of the realizations that many mar...

Naming Conventions for Digital Assets: How much is too much?

Digital assets come in a seemingly limitless variety of flavors. Some intrinsic metadata comes along for the ride with particular formats, b...

How We Help You Make Your Data Work Harder

At Earley Information Science, we know that data drives digital. Using our field-proven methods, we'll make your data work harder. We want you to be successful and we're ready help wherever you are in your transformation journey—from strategy and design to implementation and optimization.

 
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