Today’s shoppers are visually-influenced, and simultaneously engaging across a greater variety of touch points than ever before. Rising comp...
Digital Asset Management has a particular meaning with regard to classes of technology. The term usually refers to the management of rich me...
Taxonomy development might seem like a straightforward case of setting up categories for products or services, but in fact it is more comple...
Marketers need to organize, manage, and repurpose marketing assets in order to control costs, maximize brand impact, and minimize cycle time...
As the cost of creating and managing digital assets drops, organizations are finding that many different business processes are seeking to i...
After a decision has been made to invest into DAM or MRM solutions and the system has been introduced, one of the realizations that many mar...
Digital assets come in a seemingly limitless variety of flavors. Some intrinsic metadata comes along for the ride with particular formats, b...
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