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Assessing Your Ecommerce Website – The Value of Heuristics and Logs

When EIS evaluates an ecommerce website we judge it according to a collection of heuristics. A heuristic gives us a way to compare what is c...

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Assessing Your Ecommerce Website – The Value of Heuristics and Logs

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113 posts showing

Six Critical Success Factors for SharePoint Enterprise Content Management (ECM) Implementations

Six Critical Success Factors for SharePoint Enterprise Content Management (ECM) Implementations

Resources, Enterprise Search, Content Management, Digital Workplace

In many organizations SharePoint is the Enterprise Content Management (ECM) system of choice. Success requires framing a consistent enterpri...

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Prioritizing Enterprise Content Programs: Where to Begin?

Prioritizing Enterprise Content Programs: Where to Begin?

Retail & Consumer Goods, Content Management, Digital Workplace

I just returned from a working session with a large retail client, during which we discussed ways to begin the next phase of their content s...

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The “Knowledge Quotient” – How Leading Enterprises Are Getting Greater Value from Information Assets

The “Knowledge Quotient” – How Leading Enterprises Are Getting Greater Value from Information Assets

Retail & Consumer Goods, Manufacturing & Distribution, Knowledge Management, Enterprise Search, Digital Workplace

IDC’s research report on knowledge workers and information findability is often quoted when people are trying to build the business case for...

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Why Technology Alone Won't Keep You Competitive

Why Technology Alone Won't Keep You Competitive

Digital Transformation, Industry Trends, ITPro

Why Technology Alone Won't Keep You Competitive Every enterprise is adopting the same tools. Cloud platforms, analytics engines, content man...

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Information Architecture: The Engine that Drives Retail

Information Architecture: The Engine that Drives Retail

Retail & Consumer Goods, Information Architecture, Attribution, eCommerce & Merchandising, CMSWire

This Article originally appeared in CMSWire. Under pressure from pure play e-Tailers such as Amazon and eBay, brick and mortar retailers are...

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Beyond the Transaction: Rethinking What Mobile Commerce Is For

Beyond the Transaction: Rethinking What Mobile Commerce Is For

eCommerce & Merchandising, ITProfessional Magazine

The conventional framing of mobile commerce centers on the purchase event—the moment a customer taps "buy" on a smartphone. That framing mis...

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